Marketing Takeaways from Simon Sinek’s “Start With Why”

Start With Why: How Great Leaders Inspire Everyone to Take Action

According to Simon Sinek, the fundamental difference between the “Apples” of the world and everyone else is that they start with “why.”

What does that even mean? To explain this concept, Sinek has developed what he calls the “Golden Circle,” image pictured right. The golden circle has three layers:

Why – This is the core belief of the business. It’s why the business exists.
How – This is how the business fulfills that core belief.
What – This is what the company does to fulfill that core belief.
Sounds simple, but what Sinek found is that most companies do their marketing backwards. They start with their “what” and then move to “how” they do it. Most of these companies neglect to even mention why they do what they do. More alarmingly, many of them don’t even know why they do what they do!

Not Apple. Apple starts with “why.” It is the core of their marketing and the driving force behind their business operations. To help illustrate this point, imagine if Apple also started backwards by creating a marketing message that started with “what.”

“We make great computers. They’re user friendly, beautifully designed, and easy to use. Want to buy one?”

While these facts are true, I’m not sold. We instead want to know why they are great and user friendly. Turns out Apple has figured this out over the years and knows better. Here’s what a real marketing message from Apple might actually look like:

“With everything we do, we aim to challenge the status quo. We aim to think differently. Our products are user friendly, beautifully designed, and easy to use. We just happen to make great computers. Want to buy one?”

See how different that feels? Because Apple starts with “why” when defining their company, they are able to attract customers who share their fundamental beliefs. As Sinek puts it, “People don’t buy what you do. They buy why you do it.” Starting with “why” makes Apple more than just a computer company selling features, and that’s why their products have flourished while their competitors’ products with similar technology and capabilities have often flopped.

But enough about Apple. Simon Sinek’s “Start With Why” philosophy isn’t just about billion dollar businesses. It also has implications for inbound marketers in any sized business. Let’s take a look at some of the key marketing takeaways from the “Start With Why” philosophy.

3 Key Takeaways for Inbound Marketers

1. Step Back and Use “Why” to Think About Your Own Business

Do you know your company’s “why”? (Hint: It’s not to make money). Think about the core purpose of your business, and then think about how you market your products or services. Are they aligned? As Sinek has found, having loyal customers is all about attracting the people who share your fundamental beliefs. Remember: People don’t buy what you do. They buy why you do it.

Yes, this might seem obvious, but it’s a critical step that is often overlooked. If you were (or are) the founder of your business, wouldn’t you want the people marketing it to know why you started it in the first place? Understanding “why” is essential to knowing how to communicate “how” and “what” you do.

2. Incorporate “Why” into Your Marketing Copy

The idea of starting with “why” is also a copy writing best practice. The next time you’re writing an email, a blog post, or a landing page, start your writing with “why.” You see, “why” explains the underlying value of what you’re promoting. Consider these two opening sentences to a hypothetical email:

“Check out our new ebook, 7 Ways to Generate Leads with Social Media. We’ll show you the seven most effective ways to use social media to generate leads for your business.”

Or…

“In the past decade, social media has become a very powerful tool for businesses. More and more businesses are adopting social media strategies to fuel their lead generation. In our new ebook, we’ll show you the seven most effective ways to use social media for your business. Check out 7 Ways to Generate Leads with Social Media.”

What we’ve found is that the second type of email copy leads to a significantly higher click-through rate. Communicating the value (aka the “why”) right off the bat sparks the reader’s intrigue, at which point all you need to do is close the deal with the details (how and what).

3. Redefine your Buyer Personas

I’ll say it again: People don’t buy what you do. They buy why you do it.

With that mind, think about your buyer personas for a moment. Are they based purely on target demographics and assumed characteristics? Are they the kinds of people who might share your core values? What is it that drives your buyer personas to buy your products and remain loyal over a long period of time?

If you don’t know the answers to these questions, it’s ok! You don’t necessarily have to scrap your buyer personas and start over. Just add more context to who they are and how they identify with your “why.” Doing so will get you to start thinking about the internal motivation that goes behind their purchase decisions. Perhaps you are a small business with large competitors and your customers are loyal to you because they like to support the little guy. Maybe you’re making the world a better place, and your customers love you because they believe in your cause. Whatever the reason, redefining your buyer personas to match your “why” is critical in creating marketing that inspires them to continue advocating for you.
http://blog.hubspot.com/customers/3-takeaways-from-start-with-why

13 Things Mentally Strong People Don’t Do, Amy Morin

Good habits are important, but it’s often our bad habits that prevent us from reaching our full potential. … [Bad habits will] slow you down, tire you out, and frustrate you. Despite your hard work and talent, you’ll struggle to reach your full potential when you’ve got certain thoughts, behaviors, and feelings holding you back

 

Don’t waste time feeling sorry for yourself
Don’t give away your power
Don’t shy away from change
Don’t focus on things you can’t control
Don’t worry about pleasing everyone
Don’t fear taking calculated risks
Don’t dwell on the past
Don’t make the same mistake over and over
Don’t resent other people’s success
Don’t give up after your first failure
Don’t fear alone time
Don’t feel like the world owes you anything
Don’t expect immediate results

>>Go on a self-destruction diet

 

Get the facts straight

Self-compassion means viewing your failures kindly yet realistically. It means understanding that everyone has shortcomings, including you, and that failure doesn’t decrease your worth as a person

Stay focused on the life you want to live

Progress toward your goal might not always be a straight line. Sometimes things have to get worse before they can get better. And other times, you might feel like you take two steps forward and one step back

 

Eat that frog first., and start taking action., today, now, here !! and claim your success !!

 

 

“”Zap the Gaps! ISBN 0060503009 “”

“”Zap the Gaps! ISBN 0060503009 “”
Target Higher Performance and Achieve It!
By Ken Blanchard, Dana Robinson, and Jim Robinson
Published by HarperCollins Publishers 2002
In a nutshell
Characters : Angela Krafft results-oriented boss,Bill Ambers protagonist director of customer service in a call center,Sarah HR counterpart and mentor, Landscaper Michael St. Vincent
About :Identifying gaps that costs billions and their causes so as to dig right solutions > companies and persons have a lot of uniqueness in them like Plants or Trees or other living beings
Identify The Business Needs by asking “What is our reason for being?” Kill the problem at the first point of contact once and for all, by improving the capabilities to achieve peak performance all time in an empowering environment.
What would YOU need to ‘do more’, ‘do better’, or ‘do differently’ to compete with others like you.
Now Replace YOU with your team, or your company or your supplier or your customer.. you would have now got answers to all your questions
What you SHOULD be doing can be seen and learnt from the STAR performers in the field
When you want to know something., or when someone wants your advice., you should;
Greet and welcome whole heartedly. Ask openend questions for they yeild better quallity and quantity of requisite information . Listen fully and acknoweldge the issue on hand. Be Emphathetic to fit the emotions and feelings of the parties concerned. Refrain being argumentative or defensive or combative. Dont just react , respond measuredly. Identify the key expectations of counterparty and specify the deliverables that could be expected. Exhibit patience, promptnes ,accuracy, comprehensive solution. Apologize, and accept mistakes. Thank for the oppurtunity, express genuine gratitute
What ‘is’ is not as important as what ‘should’ be. What is external and internal to an organization affects its culture a lot But What is internal to a individual affect his permormce more so than any thing else !! The Skill Knowledge and Talent count!!! Pint down the actual issue causer that needs resolution
Expertise canbe gained fast but Experience has tobe earned over a period of time .Specialization do help for firefighting faster, but generalization facilitates handling any situation with ease Communications problem can be eaasily solved if there is a good network and rapport Availability of Adequte information helps in correct and timely decisions Clear expectations bring about rewarding performance. Choose the right mix of actions to solve the issue on hand.

Excellent Leaders, The MOMENTS That Define you

Excellent Leaders, The MOMENTS That Define you [Author: Lee J.Colan Publisher:Cornerstone Leadership Institute]

1 Commit: Giving your all-time best > You are the conductor of your own thoughts ,Mentally reframe challenges to view them in a positive light,Your responsibility as a leader includes always pushing your people and yourself>Think excellence “Why do we do what we do?”, Know it yourself and let your team also understand. Keep it simple people commit to what they can understand but Think big-stir the emotions,causes not goals are reasons to go to work every day >Create a compelling cause Define and live by your team’s foundational values,Look at repeat problems for symptoms of cracks in value systems,Define rules of engagement describing how a team interacts, help focus on what is critical for performance >Secure your foundation

2 Plan: Taking time out Take time to plan/ proactively estimate and forecast instead of just reacting and firefighting,Answer the questions -What are we trying to achieve? (Goals)-How are we going to achieve it? (Plans)-How can I contribute? (Roles)-What’s in it for me? (Rewards),Be more specific, have clarity,Don’t underestimate others intelligence -What am I absolutely passionate about? -Which tasks are very easy and natural for me to perform?Decide to Do or to Delegate,Match each employee’s sweet spot to job requirements,Redesign/reengineer the procedure and process work to keep your team in their sweet spots,eliminating redundancy,reduce /reuse or refuse ineffective resources utilisation >Optimize Sweetspots Cut through the complexities,simple, focused teams are more productive,Identifying this 20 percent of things which are responsible for 80 percent of profits allows you to concentrate 80 percent of your efforts on areas in which they will be most effective so as to Leverage your vital few and minimize your trivial many>Magnify your leadership

3 Act: Making every minute count Excellence belongs to those who act [and grab Life rewards ]instead of making excuses and be inactive Look for excellence in all you do and excellence will find you.Focusing on positive aspects of life attracts “luck”. Look at how adn where you spend your time and enery and resources.Hard work is the best predictor for success>Check your focus Learn to say NO to good so as to say YES to better use of resources,Dont let go team’s time, money and energy wasted in meetings,Do not worry about things that are outside your control and loose focus by being unnecessarily concerned>Treasure your precious resources Spend your time making meaningful decisions, on-line real-time , on those important and urgent issues,Collect the best information you can quickly, then use your leadership intuition to make the decision,Listen more and speak less, look for body langauge and non verbal cues,read between lines, feel the pulse,the higher you are in an organization, the more filtered the information you receive > validate your inputs before decisions

4 Connect: Reaching for the hands of time Showing appreciation is a matter of priority and action, appreciate the subtle difference in treatment between a person and an employee,reinforces desired behavior by more positive intereactions for every negative interaction, appreciate inpublic and scold in private, Employee recognition is more effective when it is tailored to the individual >Look beyond your employees Methodically cultivate relationships/network, get trends and grapewine information,have good MIS,make best your of data on hand and respond fast , take help, research, ask >Cultivate your network Use Effective fun, simple and meaningful,rituals to reinforce your team values for better interaction that fit both your leadership style and the chemistry of the team, few but deep >Ritualize your team -Revitalize

5 Invest: Giving your time to improve a life Mentor for success in work and life of our colleagues,Coach well the first time avoiding cost of repetition by proper investment of a leader’s time and energy,Experiences help you and your employees grow > INSPIRE and Motivate Living your legacy is often the best way to ensure that it will remain, and is also a good way to lead through example Passing the baton to someone you have invested in and seeing your values reflected in that person is one of the most joyful moments for any leader.Even small investments can pay off> Live and Leave your legacy Embrace lifelong learning & build self confidence and instil confidence on team, Use your downtime as mental uptime– read, listen, learn, visualize ,Take help from mentors to get valuable answers to tough questions> Exercise your brain as much as your body

6 Change: Adapting to the times Constantly examine your boundaries to determine if they should be let down for expansion or kept up When you feel you are cruising to victory, take a look around, be humble and focused on the next level, Discomfort allows you to keep your momentum and gives a healthy alertness of where you can improve. > Delight in discomfort Since fear of the unknown is always the strongest, defining moments can occur when you choose to know your fears,act on them, don’t react to them,seek noholds barred input,allowe and accept differing opinions > Get rational about your fears Be Convinced that YOU [your team ] make the difference,Change the world with one small act of yours, one at tiem,regularly,frequently,always pursuing excellence for you and the people around you. >Multiply your power of one

7 Conquer: Standing the test of time Real survivors are masters of their own circumstances, never victims of them. Take inventory of what is lost and what is not, Be thankful, Appreciate the graces,Convert turning points into learning points,Do not obsess about yesterday and do not be seduced by the promise that tomorrow >Move through adversity steadfastedly List your non-negotiables ,be bold and faithful,Excellent leaders break the rules on knowing what is right and acting on it cultiving courage to conquer outside forces, and humility to conquer the inside ones> Take your stand Most people fail because they do not stick to it long enough to succeed Ignoring the odds and critics, never ever giving up, always have faith in yourself and your team > Stick to it Patiently

Manage People Productively

To know how to infuse work with meaning and how to energize and engage the workforce how to how to lead those around Read 123 pages of Way of the Shepherd, The 7 Ancient Secrets to Managing Productive People By Dr. Kevin Leman and William Pentak OR Learn that leadership is personal not professional as can be found below:
Know the Condition of Your Flock > Focus more on people rather than on projects/process/procedure. Recognize each invidual is unique. Discover their personal taste/talents/aspirations and skill and not just treat as another headcount, and connect to them by engaging Be sensitive to employees’ sentiments. People don’t care about how much you know until they know how much you care
Discover the Shape of Your Sheep > Arrange to facilitate acquisition of skill set needed to do the job by training , matching their talents.Fing what they are passionate about and place them accordingly.pick attitude over talent. Since a person is a product of their life experiences,match their job with personality
Help Your Sheep Identify with You > appreciate the need to belong, be authentic and commpassionate so that they love to follow you, simultaneously set high standards of integrity and Eliminate uncertainty and exhibit your love for the cause. Make People feel like you couldn’t do it without them but also Cull chronic instigators ; offer regular job rotation to prevent moss,use persuasion rather than coercion.
Make Your Pasture a Safe Place >Remember People can handle the uncertainty of tomorrow if they can see a leader they are certain they can trust today. Scold the situation not the person.
The Staff of Direction > Give your people freedom but demarcate the limits also, not micro management but proper delegation, though you give the authority to them, you hold the responsibility.Let them know that failure isn’t fatal and that they can learn from their mistakes
The Rod of Correction > Fight for them against external enemies ,Approach discipline as an instructive exercise /teaching opportunity.Regularly inquire about your people’s progress,ask how they’re doing,challenge to grow.
The Heart of the Shepherd >If it’s greatness you want, it’s greatness you must give , Invest Time Enegry and commitment , By focusing on people do not let go of the jobg targets

Habits of Character and Leadership

Thoughts By Brian Tracy on Habits of Character and Leadership 
• The ultimate aim of human life and activity is development of character, according to Aristotle. The most
important goal you could hope to accomplish in the course of your life is to become an excellent person,
in every respect. Your purpose should be to develop the kind of personality and character that earns you
the respect, esteem, and affection of the important people in your world.
• Develop Your Own Character :Aristotle, probably the greatest philosopher and thinker of all time, said a
simple method can help, if you wish to learn a virtue later in life. Simply practice the virtue in every
situation where that virtue is required. In other words, if you wish to develop the quality of courage, act
courageously even when you feel afraid.
• Aspire to Leadership :It is not easy to rise to a position of leadership in any organization or in
any society. The competition for leadership is fierce. Only the people who are the very best equipped to
acquire leadership positions and then to hold on to those positions rise to the top in any area.
• Whatever It Takes :In a way, leadership is "situational." What is necessary for success in a leadership
position is determined by many factors, including the people to be led; the objectives to be accomplished;
the competition for resources; the social, cultural, political, and economic environment; and the situation
that the leader finds at the moment. Changing any of these factors will change the qualities of leadership
necessary for success.
• The True Test of a Leader:Peter Drucker says the only event that is inevitable in the like of the leader is
the "unexpected crisis." Only when you encounter a setback, an obstacle, a difficulty, or the inevitable
crisis, do you demonstrate the kind of person you really are. It is not what you say, wish, hope, or intend
that reveals your character. It is only your actions, especially your actions in the face of adversity and
possible setbacks or losses.
• You Are Responsible :Once you have developed a clear vision for your ideal future and resolve
to develop unshakable courage by doing the things you fear, you must develop the habit of accepting
complete responsibility for yourself and for every aspect of your life.
• Tell the Truth :Perhaps the most important quality of leadership is the habit of integrity.
You develop integrity and become a completely honest person by practicing telling the truth to yourself
and others in every situation. Shakespeare wrote, "To thine own self be true," meaning that you are what
you believe in. You must continually clarify what you stand for and what you will not stand for. Once
you have decided that you are going to build your life around certain values, you refuse to compromise
those values for anything.
• Action Exercise :Imagine that you could write your own eulogy. How would you like to be
remembered and described by others when you are gone?

Thoughts By Brian Tracy Success Leaves Tracks

I began searching for the secrets of success many years ago,and learnt from  A wise man who had studied success for more than 50 years who concluded that the greatest success principle of all was, “learn from the experts.”
Learn From the Experts .If you want to be a big success in any area, find out what other successful people in that area are doing, and do the same things, until you get the same results. When I studied the interviews, speeches, biographies and autobiographies of successful men and women, I found that they all had one quality in common. They were all described as being “extremely well organized.” They used their time very, very well. They were highly productive and they got vastly more done in the same period of time than the average person.
Be Both Effective and Efficient. High performing men and women were both effective and efficient. They did the right things, and they did them in the right way. They were constantly looking for ways to improve the quality and quantity of their output. As a result, their contribution to their organizations was vastly higher and therefore much better paid, than the contributions of the average person.
Action Exercises . Here are two things you can do immediately to put these ideas into action: First, develop a study plan today to learn from the experts in your field. This can save you years of hard work. Second, decide what is the most important thing to do, and then decide how to do it.

Plan and Prepare;Thoughts By Brian Tracy

Use A Time Planner A time planner, broken down by day, hour and minute, organized in advance, can be one of the most powerful, personal productivity tools of all. It enables you to see where you can consolidate and create blocks of time for concentrated work. Eliminate All Distractions During this working time, you turn off the telephone, eliminate all distractions and work non-stop. One of the best work habits of all is for you to get up early and work at home in the morning for several hours. You can get three times as much work done at home without interruptions as you ever could in a busy office where you are surrounded by people and bombarded by phone calls. Create an Office in the Air When you fly on business, you can create your office in the air by planning your work thoroughly before you depart. When the plane takes off, you can work non-stop for the entire flight. You will be amazed at how much work you can go through when you work steadily in an airplane, without interruptions. Make Every Minute Count One of the keys to high levels of performance and productivity is for you to make every minute count. Use travel and transition time, what is often called “gifts of time” to complete small chunks of larger tasks. Remember, the pyramids were built one block at a time. A great life and a great career is built one task, and often, one part of a task, at a time. Your job in time management is to deliberately and creatively organize the concentrated time periods you need to get your key jobs done well, and on schedule. Action Exercises Here are two steps you can take immediately to put these ideas into action. First, think continually of different ways that you can save, schedule and consolidate large chunks of time. Use this time to work on important tasks with the most significant long-term consequences. Second, make every minute count. Work steadily and continuously without diversion or distraction by planning and preparing your work in advance. Most of all, keep focused on the most important results for which you are responsible.

Thoughts By Brian Tracy;The Power of Pausing

  •All the succcessful persons ask good questions and listen carefully to the answers. One of the most important skills of listening is simply to pause before replying. When the prospect finishes talking, rather than jumping in with the first thing that you can think of, take three to five seconds to pause quietly and wait. •Becoming a Master of the Pause  >All excellent listeners are masters of the pause. They are comfortable with silences. When the other person finishes speaking, they take a breath, relax and smile before saying anything. They know that the pause is a key part of good communications. •Three Benefits of Pausing >Pausing before you speak has three specific benefits. The first is that you avoid the risk of interrupting the prospect if he or she has just stopped to gather his or her thoughts. Remember, your primary job in the sales conversation is to build and maintain a high level of trust, and listening builds trust. When you pause for a few seconds, you often find the prospect will continue speaking. He will give you more information and further opportunity to listen, enabling you to gather more of the information you need to make the sale. •Carefully Consider What You Just Heard >The second benefit of pausing is that your silence tells the prospect that you are giving careful consideration to what he or she has just said. By carefully considering the other person’s words, you are paying him or her a compliment. You are implicitly saying that you consider what he or she has said to be important and worthy of quiet reflection. You make the prospect feel more valuable with your silence. You raise his self-esteem and make him feel better about himself. •Understanding With Greater Efficiency >The third benefit of pausing before replying is that you will actually hear and understand the prospect better if you give his or her words a few seconds to soak into your mind. The more time you take to reflect upon what has just been said, the more conscious you will be of the their real meaning. You will be more alert to how his words can connect with other things you know about the prospect in relation to your product or service. •The Message You Send >When you pause, not only do you become a more thoughtful person, but you convey this to the customer. By extension, you become a more valuable person to do business with. And you achieve this by simply pausing for a few seconds before you reply after your prospect or customer has spoken. •Action Exercises >Here are two things you can do immediately to put these ideas into action.First, take time to carefully consider what the customer just said and what he might mean by it. Pausing allows you to read between the lines.Second, show the customer that you really value what he has said by reflecting for a few moments before you reply.

Take Time Out for Mental Digestion By: Brian Tracy

Take Time Out for Mental Digestion By: Brian Tracy How to get support for your ideas more easily than ever before. Many years ago a retiring executive gave me an old pamphlet titled, “Take Time Out for Mental Digestion.” saying that this little pamphlet had been one of the most helpful things he had ever read in his business life. At the time I spoke to him he was the president of a corporation with more than 10,000 employees. The message of this pamphlet was simple. It said that people always resist new ideas and new courses of action, even if the ideas are good for them. However, if they have an opportunity to think about them for a few days, very often they will come around to the new way of thinking with both agreement and enthusiasm. The pamphlet said that an individual needs about 72 hours to absorb a new idea. Effective executives are those who present their ideas in very casual way, rather than as a decision or a fact engraved in stone. They present their thoughts as ideas for consideration. Effective executives encourage the other person to take the new idea or new way of doing things and think about it for a few days. They say that “we can discuss this later” and they just leave the idea with the other person. Over the years, I have found this to be a remarkable piece of advice and a very important insight to communicating effectively with others. People Will Resist Change >It is normal and natural for people to resist change of any kind, even and including a change that they will benefit from. So, allow them to take time out for mental digestion. Present your new idea in a low keyed, non-threatening way and just encourage the individual to think about it for a while and then discuss it later. Present Ideas As Possibilities >In my early executive career, I was continually frustrated by trying to get my ideas, which I had thought through and which I, of course, thought were wonderful, accepted by my seniors and my co-workers. When I started taking time out for mental digestion and just presented my ideas as possibilities, I was astonished at how much more readily people turned around and came to see the validity of the ideas. I also found that, if you present an idea with too much enthusiasm, you trigger natural resistance which soon becomes ego-based, irrespective of the validity of the ideas. Present Ideas in a Low-Keyed Manner >On the other hand, if you present your ideas in a low-keyed manner and just leave them for consideration, people can come around to accepting them in their own time and embracing your new ideas without any loss of face or without any ego problems. The next time you have a great idea, mention it casually and ask other people what they think about it. Give people time to digest the idea, even if they are totally opposed to it at the beginning. Action Exercises >Now, here are two things you can do to use this principle in practice. First, think your ideas through on paper before you present them to others. Expect natural resistance. When you do present your ideas, do it in a low keyed, almost indifferent manner so that it stirs up no resistance. Second, expect your ideas to be rejected initially. When this happens, simply ask open ended questions to get feedback and then present your ideas again at a later time in a different form. It is amazing how effective this strategy will be.

Thoughts By Brian Tracy-Break Away From Old Ideas

  •Highly creative people tend to have fluid, flexible, adaptive minds. Here are three statements that creative people can make easily and which you learn by regular practice •Admit It When You Are Wrong >The first is simply, “I was wrong.” Many people are so concerned with being right that all their mental energy is consumed by stonewalling, bluffing, blaming and denying. If you’re wrong, admit it and get on to the solution or the next step. •Three Benefits of Pausing >Pausing before you speak has three specific benefits. The first is that you avoid the risk of interrupting the prospect if he or she has just stopped to gather his or her thoughts. Remember, your primary job in the sales conversation is to build and maintain a high level of trust, and listening builds trust. When you pause for a few seconds, you often find the prospect will continue speaking. He will give you more information and further opportunity to listen, enabling you to gather more of the information you need to make the sale. •Face Up to Mistakes >Second, non-creative people think that it is a sign of weakness to say, “I made a mistake.” On the contrary, it is actually a sign of mental maturity, personal strength and individual character. Remember, everybody makes mistakes every single day . •Be Flexible With New Information>The third statement that creative people use easily is, “I changed my mind.” It is amazing how many uncomfortable situations people get into and stay in because they are unwilling or afraid to admit that they’ve changed their minds. . •Be Willing to Cut Your Losses >If you get new information or if you find that you feel differently about a previous decision, accept that you have changed your mind and don’t let anyone or anything back you into a corner. If a decision does not serve your best interests as you see them now, have the ego-strength and the courage to “cut your losses,” to change your mind and then get on to better things •Action Exercises >Here are two ways you can break out of narrow thinking patterns and become more creative. First, be willing to admit that you are not perfect, you make mistakes, you are wrong on a regular basis. This is a mark of intelligence and courage. Second, with new information, be willing to change your mind. Most of what you know about your business today will change completely in the coming years so be the first to recognize it

Magical six- rules for human to human contact

1 Remember you are working with people: Don’t exhaust them. People aren’t machines. Treat them with dignity and respect. 2 Listen to and talk with your people: Be inclusive. Do it frequently. Value and develop people skills in supervisors and managers. 3 Fix things promptly: Don’t let issues fester. Keep people informed of progress. 4 Make sure your paperwork is worth having: Keep it current. Make sure it’s meaningful. 5 Measure and monitor risks that people are exposed to: Don’t just react to incidents: fix things before incidents happen. Control risks at their source. 6 Keep checking that what you are doing is working effectively: Are you achieving what you think you are?

Golden Platinum Rules

We have all heard of the Golden Rule-and many people aspire to live by it. The Golden Rule is not a panacea. Think about it: “Do unto others as you would have them do unto you.” The Golden Rule implies the basic assumption that other people would like to be treated the way that you would like to be treated

 

Now the Tony Allesandra’s Platinum rule says : “Treat others the way they want to be treated.” Ah hah! What a difference. The Platinum Rule accommodates the feelings of others. The focus of relationships shifts from “this is what I want, so I’ll give everyone the same thing” to “let me first understand what they want and then I’ll give it to them.”….understand what drives people and recognize your options for dealing with them…

 

So the Double Platinum rule is (you guessed it), “treat others the way they don’t even know they want to be treated”. Anticipate their needs, not just  felt and expressed., but unknown but real and hidden ones too..and exceed the expectations and not just do you job..

 

Directors >

Directors are driven by two governing needs: to control and achieve. Directors are goal-oriented go-getters who are most comfortable when they are in charge of people and situations. They want to accomplish many things-now-so they focus on no-nonsense approaches to bottom-line results.

 

Directors seek expedience and are not afraid to bend the rules. They figure it is easier to beg forgiveness than to ask permission. Directors accept challenges, take authority, and plunge head first into solving problems. They are fast-paced, task-oriented, and work quickly and impressively by themselves, which means they become annoyed with delays.

 

Directors are driven and dominating, which can make them stubborn, impatient, and insensitive to others. Directors are so focused that they forget to take the time to smell the roses.

 

Socializers >

Socializers are friendly, enthusiastic “party-animals” who like to be where the action is. They thrive on the admiration, acknowledgment, and compliments that come with being in the lime-light.

 

The Socializer’s primary strengths are enthusiasm, charm, persuasiveness, and warmth. They are idea-people and dreamers who excel at getting others excited about their vision. They are eternal optimists with an abundance of charisma. These qualities help them influence people and build alliances to accomplish their goals.

 

Socializers do have their weaknesses: impatience, an aversion to being alone, and a short attention span. Socializers are risk-takers who base many of their decisions on intuition, which is not inherently bad. Socializers are not inclined to verify information; they are more likely to assume someone else will do it.

 

Thinkers >

Thinkers are analytical, persistent, systematic people who enjoy problem-solving. Thinkers are detail-oriented, which makes them more concerned with content than style. Thinkers are task-oriented people who enjoy perfecting processes and working toward tangible results. They’re always in control of their emotions and may become uncomfortable around people who very out-going, e.g., Socializers.

 

Thinkers have high expectations of themselves and others, which can make them over-critical. Their tendency toward perfectionism-taken to an extreme-can cause “paralysis by over-analysis.” Thinkers are slow and deliberate decision-makers. They do research, make comparisons, determine risks, calculate margins of error, and then take action. Thinkers become irritated by surprises and glitches, hence their cautious decision-making. Thinkers are also skeptical, so they like to see promises in writing.

 

Relaters >

Relaters are warm and nurturing individuals. They are the most people-oriented of the four styles. Relaters are excellent listeners, devoted friends, and loyal employees. Their relaxed disposition makes them approachable and warm. They develop strong networks of people who are willing to be mutually supportive and reliable. Relaters are excellent team players.

 

Relaters are risk-aversive. In fact, Relaters may tolerate unpleasant environments rather than risk change. They like the status quo and become distressed when disruptions are severe. When faced with change, they think it through, plan, and accept it into their world. Relaters-more than the other types-strive to maintain personal composure, stability, and balance.

In the office, Relaters are courteous, friendly, and willing to share responsibilities. They are good planners, persistent workers, and good with follow-through.

 

Relaters go along with others even when they do not agree because they do not want to rock the boat.

 

Here comes another way of looking at it

 

Attraction  The ignition of desire

 Bargaining  Weighing the possibilities with close friends

 Submission  Jumping in

 Perks   Relishing in the “benefits” of the relationship

 The Tipping Point Where it starts to go downhill

 Purgatory  The culmination of annoyances

 Confrontation  Ending the relationship

 Fallout  The unavoidable backlash

 Coexistence  Letting go and moving on

100ActionPrinciples By Bill FitzPatrick

Crux of the book that might remind yourself what all will help you in your journey to succes

Your Appeal shd be appreciated atleast by you  Write A Personal  Work At Wo r k   Walk The Talk  Venture Outside The Box  Use the Power of Patience   Understand Courage   Treasure the Earth GoGREEN   Think Wi n – Wi n   Thank Your Ancestors   Teach Our Childre n …   Submit to a Higher Power   Stay Fit and Healthy   Stay Centere d   Show Loyalty   Set Goals   Save Face of yours and your team  S p read Your Enthusiasm   S h a re the Cre d i t   Run the Short Road   Risk Failure   Reward Hardwork, work hard too  Respect and Defend All Life   Remain Adaptable   Relax Your Body   Rejoice In the Day   Record Your Thoughts   Read, Read, Read   Read Biographies   Retire Early   Practice Peace   Practice Forgiveness   Promote   Observe and Be Aware   Offer Freely   Negotiate With Power  Master Success   Make Today Special   Make Everyone Feel Important  Maintain Your Presence  Maintain A Positive March the Long Road  Love Many Things  Look in the Mirror   Listen to Your Instincts  Let Them Be  Lead by Example  Learn  Invest In Your Future  Imagine   Honor The Military  Hold Sacred …  Heed the Wa rn i n g s  Have Faith  Give Yourself the Gift of  Give Generously  Get Tough  Follow Your Code of Honor  Follow Through  Focus on Your Strengths   Face Fear  Forget Everybody  Enjoy Quiet Ti me  Embody Integrity  Don’t Complicate Matters   Don’t Be A Perfectionist  Do What You Love Doing  Do What Others Can’t  Divide and Conquer   Develop Your Special Talent  Develop Your Sense of Humor  Develop Winning Habits   Demonstrate Your Love  Count the Time  Communicate with Ease  Commit to Never Ending Close the Door on the Past  Cause Change  Call to Action  Control Conflict  Build Your Team   Build Networks  Become Grateful  Be the Warrior  Be Prudent   Be Proud   Be Persistent   Be Open to New Ideas   Be Frugal   Be Decisive   Be A Mentor  Avoid negative thoughts and thinkers Ask yourself before you question others Ask questions a lot  Appreciate your customers  Applaud the beginner  Allow you opponent oppurtunity to be heard  Act with boldness, be couragious  Act as your Feel, respect intuition Accept Differences

Thoughts By Brian Tracy:Dealing With Overwhelm

  •Too Much to Do, Too Little Time :The most common form of stress that managers experience is the feeling of being overwhelmed with far too much to do and having too little time to do it in. In fact, “time poverty” is the biggest single problem facing most managers in America today. We simply do not have enough time to fulfill all our responsibilities. Because of budget limitations, staff cutbacks, downsizing, and competitive pressures, individual managers are forced to take on more and more work, all of which appears to be indispensable to the smooth functioning of our company or department. •Become An Expert :The solution to this problem of work overload is for you to become an expert on time management. There is probably no other skill that you can learn that will give you a “bigger bang for the buck” than to become extremely knowledgeable and experienced in using time management practices. •Be Open to New Ideas :The most foolish manager of all is either the manager who feels that he has no time to learn about time management or, even worse, the manager who, while being overwhelmed with work, feels that he already knows all that he needs to know about the subject. •Never Stop Learning :The fact is that you can study time management and take time management courses for your entire business life and you will still never learn everything you need to know to get the most out of yourself while doing your job in the most efficient way. •The Keys to Time Management :The two indispensable keys to time management are: 1) the ability to set priorities; and 2) the ability to concentrate single-mindedly on one thing at a time. Since there is never enough time to do everything that needs to be done, you must be continually setting priorities on your activities. Perhaps the very best question that you can memorize and repeat, over and over, is, “what is the most valuable use of my time right now?” •The Best Question of All :This question, “what is the most valuable use of my time right now?” will do more to keep you on track, hour by hour, than any other single question in the list of time management strategies. •Start With Your Top Tasks :The natural tendency for all of us is to major in minors and to give in to the temptation to clear up small things first. After all, small things are easier and they are often more fun than the big, important things that represent the most valuable use of your time. •However, the self-discipline of organizing your work and focusing on your highest value tasks is the starting point of getting your time under control and lowering your stress levels. •Action Exercises :Here are two things you can do immediately to get your time under control. First, make a decision today to become an expert on time management. Read the books, listen to the audio programs, and take a time management course. Then, practice, practice, practice every day until you master time management skills. Second, set clear priorities on your work each day, before you begin. Then, discipline yourself to start on your most important task and stay at that until it is complete. This will relieve much of your stress immediately.

Napoleon Hill in his book, “Law of Success”, says

Napoleon Hill ‘s The Fifteen Laws of Success

1. A Definite Chief Aim. This will teach you how to save the wasted effort which
the majority of people expend in trying to find their life-work. The goal is to
forever to do away with aimlessness and to fix your heart and hand upon
some definite, well conceived purpose as a life work.
2. Self-Confidence. Self-confidence will help you master the six basic fears
which most of us pick-up in life – the fear of Poverty, the fear of Ill-Health, the
fear of Old Age, the fear of Criticism, the fear of Loss of Love of Someone and
the fear of Death. The goal is to learn the difference between egotism and real
self-confidence which is based upon definite, usable knowledge.
3. Habit of Saving. Will teach you how to distribute your income systematically
so that a definite percentage of it will steadily accumulate, thus forming one of
the greatest known sources of personal power. According to Hill no one may
succeed in life without saving money. There is no exception to this rule, and
no one may escape it!
4. Initiative and Leadership This law will show you how to become a leader
instead of a follower in your chosen field of endeavour. It will develop in you
the instinct for leadership which will cause you gradually to gravitate to the top
in all undertakings that you participate.
5. Imagination will stimulate your mind so that you will conceive new ideas and
develop new plans which will help you in attaining the object of your Definite
Chief Aim. This law will show you how to create new ideas out of old, well
known concepts, and how to put old ideas to new uses.
6. Enthusiasm will enable you to ‘saturate’ all with whom you come in contact
with interest in you and your ideas. Enthusiasm is the foundation of a Pleasing
Personality, and you must have such a personality in order to influence others
to co-operate with you.
7. Self-Control is the ‘balance wheel’ with which you control your enthusiasm
and direct it where you wish it to carry you.
8. The Habit of doing more than paid for is one of the most important lessons
of the Law of Success. This will teach you how to take advantage of the Law
of Increasing Returns, which will eventually insure you a return in money far
out of proportion to the service you render. The true leader is one that
continually practices the habit of doing more work and better work than that
for which he or she is paid for.
9. Pleasing Personality is the ‘fulcrum’ on which you must place the ‘crowbar’
of your efforts, and when so placed, with intelligence, it will enable you to
remove mountains of obstacles. To develop as a leader it is vital to possess a
pleasing personality.
10. Accurate Thinking is one of the important foundation stones of all enduring
success. This teaches you how to separate ‘facts’ from mere ‘information’. It
teaches you how to organise known facts into two classes: the ‘important’ and
the ‘unimportant’ fact.
11. Concentration is all about how to focus your attention upon one subject at a
time until you have worked out practical plans for mastering that subject.
Concentration will teach you how to ally yourself with others in such a manner
that you may have the use of their entire knowledge to back you up in your
own plans and purposes.
12. Co-operation will teach you the value of teamwork in all you do. Co-operation
will teach you the value of co-ordinating your own efforts with others by
putting aside friction, jealousy, strife, envy and cupidity.
13. Profiting by Failure will teach you how to make stepping stones out of all
your past and future mistakes and failures. It will teach you the difference
between’ failure’ and ’temporary defeat’, a difference which is very great and
very important. It will teach you how to profit from your own failures and by the
failures of others.
14. Tolerance will teach you how to avoid the disastrous effects of racial and
religious prejudices which mean defeat for millions of people who permit
themselves to become entangled in foolish argument over these subjects,
thereby poisoning their own minds and closing the door, to reason and
investigation. This law is the twin brother of the law Accurate Thought, for the
reason that no one may become an accurate thinker without practicing
tolerance. Intolerance makes enemies of those who should be friends,
destroys opportunity and fills the mind with doubt, mistrust and prejudice.
15. Practicing the Golden Rule will teach you how to make use of the great
universal law of human conduct in such a manner that you may easily get
harmonious co-operation from any individual or group of individuals. The
Golden Rule is essentially, to do unto others, as you would wish them to do
unto you if your positions were reversed.

Titbits from TOLERANCE by Napoleon Hill

THERE are souls in this world which have the gift of finding joy everywhere, and of leaving it behind them everywhere they go.- Faber. “You Can Do It if You Believe You Can!” Intolerance is a form of ignorance which must be mastered before any form of enduring success may be attained It dethrones reason and substitutes mob psychology in its place Intolerance is the chief disintegrating force in the organized religions of the world, where it plays havoc with the greatest power for good there is on this earth; by breaking up that power into small sects and denominations which spend as much effort opposing each other as they do in destroying the evils of the world. Hearts, like doors, can ope with ease, To very, very little keys; And don’t forget that they are these: “I thank you, sir,” and “If you please.” Factors which constitute the chief controlling forces of civilization. One is physical heredity and the other is social heredity The teachers and professors were forced to implant the ideal of “kultur” in the minds of the students, and out of this teaching, in a single generation, grew the capacity for sacrifice of the individual for the interest of the nation which surprised the modern world. IT takes but a second to administer a rebuke, but it may take a life-time for the one who has been rebuked to forget it. The first question we ask about a new acquaintance is not, “Who are you?” but, “What have you?” And the next question we ask is, “How can we get that which you have?”War grows out of the desire of the individual to gain advantage at the expense of his fellow men, and the smoldering embers of this desire are fanned into a flame through the grouping of these individuals who place the interests of the group above those of other groups UNFORTUNATE, in-deed, is the man who becomes so used to evil that it no longer appears to be horrible “Thou shalt not kill!” Greatly begin! though thou have time, But for a line, be that sublime – Not failure, but low aim is crime. it is woman’s nature to subordinate the interests of the present to those of the future. It is woman’s nature to implant, in the mind of the young, ideals that will accrue to the benefit of generations yet unborn, while man is motivated generally by expediency of the present. SINGLENESS of pur-pose is one of the chief essentials for success in life, no matter what may be one’s aim. -John D. Rockefeller, Jr. Under the stress of war, that great mass of humanity was reduced to a common level where they fought shoulder to shoulder, side by side, without asking any questions as to each other’s racial tendencies or religious beliefs. We learned from the world war that we cannot destroy a part without weakening the whole; that when one nation or group of people is reduced to poverty and want, the remainder of the world suffers, also. Stated conversely, we learned from the world war that co-operation and tolerance are the very foundation of enduring success Books and lessons, in themselves, are of but little value; their real value, if any, lies not in their printed pages, but in the possible action which they may arouse in the reader. For Any learning > value to you will depend entirely upon the extent to which it stimulates you to think and to act as you would not have done without its influence The chief object of course is to educate, more than it is to inform – meaning by the word “educate” to educe, to draw out! to cause you to use the power that lies sleeping within you, awaiting the awakening hand of some appropriate stimulus to arouse you to action.!! IF a man has built a sound character it makes but little diff-erence what people say about him, because he will win in the end. – Napoleon Hill, Sr.

 

 TOLERANCE! When the dawn of Intelligence shall have spread its wings over the eastern horizon of progress, and Ignorance and Superstition shall have left their last footprints on the sands of Time, it will be recorded in the book of man’s crimes and mistakes that his most grievous sin was that of Intolerance! The bitterest Intolerance grows out of racial and religious differences of opinion, as the result of early childhood training. How long, O Master of Human Destinies, until we poor mortals will understand the folly of trying to destroy one another because of dogmas and creeds and other superficial matters over which we do not agree? Our allotted time on this earth is but a fleeting moment, at most! Like a candle, we are lighted, shine for a moment and flicker out! Why can we not so live during this short earthly sojourn that when the Great Caravan called Death draws up and announces this visit about finished we will be ready to fold our tents, and, like the Arabs of the Desert, silently follow the Caravan out into the Darkness of the Unknown without fear and trembling? I am hoping that I will find no Jews or Gentiles, Catholics or Protestants, Germans or Englishmen, Frenchmen or Russians, Blacks or Whites, Reds or Yellows, when I shall have crossed the Bar to the Other Side. I am hoping I will find there only human Souls, Brothers and Sisters all, unmarked by race, creed or color, far I shall want to be done with Intolerance so I may lie down and rest an æon or two, undisturbed by the strife, ignorance, superstition and petty mis-understandings which mark with chaos and grief this earthly existence.

TAKE AWAYS FROM Success Secrets Of Self-Made Millionaires by Brian Tracy

If you do what other successful people do, you will achieve like results.
• To become a millionaire, follow the practices of other self-made millionaires.
• Dream big dreams, so you have a long-term vision of what you want.
• Think constantly about your goals.
• See yourself as self-employed, do what you love to do and commit yourself to
excellence.
• Be prepared to work longer and harder, to dedicate yourself to lifelong learning and
to become an expert at what you do.
• Serve others, since all self-made millionaires are dedicated to good customer service.
• Develop a reputation for absolute honesty.
• Concentrate on your highest priorities and work quickly and dependably.
• Practice self-discipline and dedicate yourself to continued improvement

Be willing to persist, regardless of diffi culties, disappointments and setback Never give up, no matter what happens. you will be and the more quickly you will advance
Continually learn and improve The three keys to lifelong learning are: 1) Spend at least 30 to 60minutes a day reading in your fi eld; 2) Listen to audio programs in your car, so you learnon the road, and 3) Attend as many courses and seminars in your fi eld as possible
develop a reputation for speed and a bias for action. do it so fast that you amaze them with yourspeed But get it right the very first time
Fear of failure, not failure itself, is the greatest obstacle to success
Get feedback and quickly make any necessary corrections
Learn how to do your work better, so you become an expert in your fi eld. By becomingan expert, you rise to the top.
Permit yourself to dream ‘Big’ about and imagine the kind of life you would like to livePractice back-from-thefuture thinking by projecting yourself forward fi ve years and imagining that you lead an absolutely perfect life
set priorities and focus on achieving them This single-mindedness can be a hard habit todevelop, but you need the will power, self-discipline and personal character to work onyour highest priority until you complete it
Stay focused when you work. Working hard means starting earlier, staying later and working more intensely.
Take 10% from each paycheck you receive and put it into a special account for fi nancial accumulation. Be very frugaland careful with your money. Question all of your expenses, and delay or defer everyimportant buying decision for a week or even a month.
The more people trust you, the more they will be willingto work for you, give you credit, lend you money and buy your products or services. BUILD trust by honesty/sincerity
The more you focus on achieving your goals, solving your problems and answering tough questions, the smarter you will become The three factors that stimulate creativity are intensely desired goals, pressing problems and focused questions
The more you serve other people, the greater your rewards They think about ALL of your CUSTOMERS constantly, and seek new and better ways to serve them.
throw yourself fully into that work ,that  you really like doing
Two factors that have the most effect in determining what happens to you are what you think about most of the time and how you think about it.Do something every day to move closer to your priority goal’HAVE A CLEAR VISION OF YOUR TARGET’
Whatever you choose to do, resolve to be the best Find out What one skill, if you developed it, would have the greatest effect on your life? and go for it
You are responsible for what happens in your life, so if you don’t like something, you areresponsible for changing it BE not only independent but  self-responsible too
You need to be able to use selfmastery, self-control and self-direction and to delay short-term gratifi cation in order to attain long-term success
You will face ups and downs in your life and career, since all businesslife is made up of cycles.  Be like a mountain climber who climbs a peak and must go down into a valley before climbing the next.
you will take on the attitudes, values, behaviors and beliefs of the people around you The more people you know — or who know you in a positive light — the more successful you can be

Do you want to change the way things are in your life?

Did you know that our thoughts create our reality, this explains why we attract and create what we focus on or what we focus on is what we get. Do you want to change the way things are in your life? There are seven Universal Laws – what are they? 1. Law of Manifestation This law attracts what you create. If your consciousness creates your reality, you simply can’t manifest anything that doesn’t already exist inside you. Everything manifests in your consciousness first, so if you see failure and difficulty around you, that’s a product of your mind. If you see abundance and achievement that’s a force of your own too 2. Law of Magnetism This law concerns what you attract, the power of your energy. This law states that we attract the same kind of energy that we put out about ourselves. This is based on the on the quantum physics principle that everything and everyone projects this power. 3. Law of Pure Desire In order to be aligned with this law, your intention must be pure, not manipulative, fear based or desperate. This means your motivations must be genuine, healthy and honouring to yourself and others. This law states that when you’re driven by a pure intention , free of fear, doubt and desperation—you can be certain of a beneficial outcome. 4. Law of Paradoxical Intent If you are desperate to make something happen that repulsive vibration will push it away, turning away the very people and situations that may have bought about your desired outcome. This law reflects the law of magnetism in warning that you will only get a return of your own negative energy. There’s the paradox. 5. Law of Harmony When you consciously choose to create balance and align yourself with the universe, your intention and energy open the floodgates of universal abundance. To live in balance with the world and tap into the river of abundance, you must be in harmony with yourself first. Note here that the most harmonic and successful emotions are love, peace, acceptance and enthusiasm for your own life. 6. Law of Right Action Your energy is self-perpetuating in the world. Value, honour and dignity will increase in your life to the same degree that you promote them in your environment around you. So with each of your choices, ask yourself, “is this honouring to myself and others?” 7. Law of Expanding Influence This law shows that your own energy expands in the world and has influence in your personal arena and in the world at large. So if you want your family to be more peaceful you must create that intention within yourself first. If you want your workers to be more industrious YOU must begin to project that energy in your own life. In the pursuit of success YOU must be honest, enthusiastic, encouraging and supportive. Practice using these laws in your life and watch what happens. Used correctly these laws will be possibly your most powerful allies to assist you to create the life of your choice.

some best self improvement books

The Success Principles byJack Canfield 
The One Minute Manager by Kenneth H  Blanchard
The 7 Habits of Highly Effective People by Stephen R  Covey
Principles Of Success Brian Tracy 
Man’s Search For Meaning by Viktor E  Frankl
How to Win Friends & Influence People by Dale Carnegie 
Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time by Brian Tracy 
Awaken the Giant Within : How to Take Immediate Control of Your Mental, Emotional, Physical and Financial Destiny! by Anthony Robbins

top ranking executive coaches

Adler
 Albert A
 Barbara Moses
 Barry Posner
 Bartlett
 Beverly Kaye
 Bill Davidson
 Bobbie Little
 Brian Tracy
 Bruce Pfau
 C K Prahlad
 Christopher A
 Dave Ulrich
 David Allen
 David Giber 39
 Fariborz Ghadar
 Frances Hesselbein
 Gary Ranker
 Gifford Pinchot
 Howard Morgan
 Jay Conger
 Jim Bolt 28
 Jim Kouzes
 Joel Barker
 Joel Garfinkle
 John Alexander
 Judy Rosenblum
 Julie Anixter
 Ken Blanchard
 Ken Siegel
 Kim Barnes
 Leider
 Marian Baker
 Marshall Goldsmith
 Michael Hammer
 Nancy J
 Niko Canner
 Noel M Tichy
 Paul Hersey
 Phil Harkins
 R Roosevelt Thomas Jr
 Richard J
 Richard Strozzi-Heckler
 Robert M
 Sally Helgesen
 Shirley Anderson
 Stratford Sherman
 Vicere
 Vijay Govindarajan
 Warner Burke
 William Bridges

10 THINGS AUTHENTIC LEADERS DO, by Robin Sharma, author of ‘The Saint, The Surfer and The CEO’.

1. They speak their truth-Speaking truth is simply about being clear, being honest and being authentic, and not to say things to please others and to look good in front of The Crowd
2. They lead from the heart. Business is about people-The best leaders wear their hearts on their sleeves and are not afraid to show their vulnerability
3. They have rich moral fiber-They walk their talk and are aligned with their core values.
4. They are courageous -It takes a lot of inner strength to do what you think is right even though it may not be easy.
5. They build teams and create communities -In the new age of work, employees seek their sense of community and connection from the workplace
6. They deepen themselves-They know their weaknesses and play to their strengths
7. They are dreamers -They see what everyone else sees and then dream up new possibilities
8. They care for themselves -You can’t do great things at work if you don’t feel good, Physically, Mentally, Spiritually
9. They commit to excellence rather than perfection -Every single one of us is a work in progress.
10. They leave a legacy -You were made to contribute and to leave a mark on the people around you

5 Great Secrets of Success Napoleon Hill

13. THE SIXTH SENSE                       12. THE BRAIN
11. THE SUBCONSCIOUS MIND         10. TRANSMUTATION
 9. POWER OF THE MASTER MIND       8. PERSISTENCE
 7. DECISION                                      6. ORGANIZED PLANNING
 5. IMAGINATION                               4. SPECIALIZED KNOWLEDGE
 3. AUTO-SUGGESTION                      2. FAITH
 1. DESIRE

Of which if you could practice these daily you could make wonders happen…

1.Be yourself  > God has made every human to be unique. We all  have a role to play in the advancement of humanity so there is  no need for anyone to try to be or live the dreams and  aspirations of other people. We are all blest with talents  suited to us and it is the d uty of every man and woman to know  his/her calling and go ahead to develop the talents and skill  needed for self-fulfillment.   We all live in an  interdependent world but for this interdependence to be useful  to the greater human good, we all need to declare our  independence so that you can effectively “be  yourself”.  

2. Goal Setting  >  To start, lets make the  important distinction between goals and wishes   A wish is just  something you want or would like to have but a goal is different  in that it is  characterized by clarity and strengthened by a deadline.

 

3. Persistence  > Persistence “is to talent what steam is to the engine”  says the Orison Swett Marden   a great deal of  persistency, with a very little talent, can be counted on to go  farther, than a great deal of talent without persistency  .state you goals clearly and develop a burning  desire to achieve them, develop a sound plan to get what you want and   work your plan -align your work with positive thoughts and block out negative influences

4. Autosuggestion >  It is the  simple act of repeating statements and affirmations relating to your goals.   One popular affirmation of Coue is: “Everyday, in everyway, I  am getting better and better”.  Say Regardless of what happens in my life I’ve decided to be happy

 

 

5. Believe and achieve  > Napoleon Hill listed faith as one of the 17  principles of success he gleaned from more than two decades of  research. 

 

 

 

 

 

 

PRINCIPLES OF ATTRACTION

1. BECOME INCREDIBLY SELFISH. WITHOUT YOU, THERE IS NOTHING, AND ATTRACTION ISN’T POSSIBLE.
2. UNHOOK YOURSELF FROM THE FUTURE. ATTRACTION WORKS IN THE PRESENT, NOT IN THE FUTURE.
3. OVERRESPOND TO EVERY EVENT. BY OVER-RESPONDING INSTEAD OF OVERREACTING, YOU EVOLVE,  WHICH IS VERY ATTRACTIVE.
4. BUILD A SUPERRESERVE IN EVERY AREA. HAVING ENOUGH IS NOT NEARLY ENOUGH FOR YOU TO BE IRRESISTIBLY ATTRACTIVE.
5. ADD VALUE JUST FOR THE JOY OF IT. WHEN YOU ADD VALUE BECAUSE YOU ENJOY IT, PEOPLE ARE NATURALLY ATTRACTED TO YOU.
6. AFFECT OTHERS PROFOUNDLY. THE MORE YOU TOUCH OTHERS, THE MORE ATTRACTIVE YOU’LL BECOME.
7. MARKET YOUR TALENTS SHAMELESSLY. IF YOU’RE EMBARRASSED ABOUT WHAT YOU DO WELL, YOU WON’T BE VERY ATTRACTIVE.
8. BECOME IRRESISTIBLY ATTRACTIVE TO  YOURSELF.HOW CAN YOU ATTRACT OTHERS IF YOU DON’T FEEL IRRESISTIBLY ATTRACTIVE TO YOURSELF?
9. GET A FULFILLING LIFE, NOT JUST AN IMPRESSIVE LIFESTYLE. A GREAT LIFE IS ATTRACTIVE; A LIFESTYLE IS USUALLY SEDUCTIVE.
10. DELIVER TWICE WHAT YOU PROMISE.WHEN YOU CONSISTENTLY DELIVER MORE THAN WAS EXPECTED, NEW CUSTOMERS ARE DRAWN TO YOU.
11. CREATE A VACUUM THAT PULLS YOU FORWARD. BEING PULLED FORWARD IS ATTRACTIVE; PUSHING FORWARD IS NOT.
12. ELIMINATE DELAY. TIME IS EXPENSIVE AND THUS IS VERY UNATTRACTIVE.
13. GET YOUR PERSONAL NEEDS MET, ONCE AND FOR ALL. IF YOU HAVE UNMET NEEDS, YOU’LL ATTRACT OTHERS IN THE SAME POSITION.
14. THRIVE ON THE DETAILS. SUBTLETIES, DETAILS AND NUANCES ARE MORE ATTRACTIVE THAN THE OBVIOUS.
15. TOLERATE NOTHING. WHEN YOU PUT UP WITH SOMETHING, IT COSTS YOU. COSTS ARE EXPENSIVE AND THUS UNATTRACTIVE.
16. SHOW OTHERS HOW TO PLEASE YOU. DON’T MAKE THEM GUESS.
17. ENDORSE YOUR WORST WEAKNESSES. WHEN YOU CAN ACCEPT AND HONOR THE WORST PART OF YOURSELF, YOU ARE MORE ACCEPTING OF OTHERS.
18. SENSITIZE YOURSELF. THE MORE YOU FEEL, THE MORE YOU’LL NOTICE AND RESPOND TO THE MANY OPPORTUNITIES IN THE PRESENT.
19. PERFECT YOUR ENVIRONMENT. THE ATTRACTION OS IS A SOPHISTICATED SYSTEM THAT REQUIRES A FIRST-CLASS ENVIRONMENT.
20. DEVELOP MORE CHARACTER THAN YOU NEED. INTEGRITY IS NOT ENOUGH TO BECOME IRRESISTIBLY ATTRACTIVE.
21. SEE HOW PERFECT THE PRESENT REALLY IS. ESPECIALLY WHEN IT IS CLEARLY NOT.
22. BECOME UNCONDITIONALLY CONSTRUCTIVE. HIGH LEVELS OF RESPECT ARE VERY ATTRACTIVE.
23. ORIENT EXCLUSIVELY AROUND YOUR VALUES. WHEN YOU SPEND YOUR DAYS DOING WHAT FULFILLS YOU, YOU ARE ATTRACTIVE.
24. SIMPLIFY EVERYTHING. ABANDONING THE NON-ESSENTIALS LEAVES MORE ROOM FOR YOU TO ATTRACT.
25. MASTER YOUR CRAFT. BEING THE BEST AT WHAT YOU DO IS THE EASIEST WAY TO BECOME SUCCESSFUL.
26. RECOGNIZE AND TELL THE TRUTH. THE TRUTH IS THE MOST ATTRACTIVE THING OF ALL, BUT IT REQUIRES SKILLS AND AWARENESS.
27. HAVE A VISION. WHEN YOU CAN SEE WHAT’S COMING, YOU DON’T NEED TO CREATE A FUTURE.
28. BE MORE HUMAN. WHEN YOU ARE GENUINE, YOU ARE ATTRACTIVE.

Jack Welch’s Leadership Secrets

IGNITING A REVOLUTION: STRATEGIES FOR DEALING WITH CHANGE
7 Keep Watch for Ways to Create Opportunities and to Become More Competitive
8 Be Number One or Number Two and Keep Redefining Your Market
9 Downsize, Before It’s Too Late!
10 Use Acquisitions to Make the Quantum Leap!
11 Learning Culture I: Use Boundarylessness and Empowerment to Nurture a Learning Culture
12 Learning Culture II: Inculcate the Best Ideas into the Business, No Matter Where They Come From
13 The Big Winners in the  Twenty-first Century Will Be Global
REMOVING THE BOSS ELEMENT: PRODUCTIVITY SECRETS FOR CREATING THE BOUNDARYLESS ORGANIZATION
14 De-Layer: Get Rid of the Fat!
15 Spark Productivity Through the ‘‘S’’ Secrets (Speed, Simplicity, and Self-Confidence)
16 Act Like a Small Company
17 Remove the Boundaries!
18 Unleash the Energy of Your Workers
19 Listen to the People Who  Actually Do the Work
20 Go Before Your Workers and Answer All Their Questions
NEXT GENERATION LEADERSHIP: INITIATIVES FOR DRIVING AND SUSTAINING DOUBLE-DIGIT GROWTH
21 Stretch: Exceed Your Goals as Often as You Can
22 Make Quality a Top Priority
23 Make Quality the Job of Every Employee
24 Make Sure Everyone Understands How Six Sigma Works
25 Make Sure the Customer Feels Quality
26 Grow Your Service Business: It’s the Wave of the Future
27 Take Advantage of E-Business Opportunities
28 Make Existing Businesses Internet-Ready—Don’t Assume That New Business Models Are the Answer
29 Use E-Business to Put the Final Nail in Bureaucracy

leadership by Jim Collins

Jim Collins ends this “pre-quel” to “Built To Last” with these remarks: “Indeed the real question is not, “Why greatness?” but “what work makes you feel compelled to try to create greatness?” If you have to ask the question, “why should we try to make it great? Isn’t success enough?” then you’re probably engaged in the wrong line of work.” And “Perhaps your quest to be part of building something great will not fall in your business life…. Get involved in something that you care so much about that you want to make it the greatest it can possibly be…. When you do this, you will start to grow, inevitably, toward becoming a great leader.”

 

Disciplined People
·  Level 5 Leadership: leaders characterized as a paradoxical blend of humility and
professional will; they were cited as being more like Lincoln and Socrates than Patton or
Caesar.
·  First Who . . . Then What: supports the theory that before good-to-great leaders set a new
vision and strategy, they FIRST get the right people on the bus, the wrong people off the bus,
and the right people in the right seats. THEN they figure out where to drive it. In this
context, “people are your most important asset” turns out to be wrong. People are NOT your
most important asset; the RIGHT people are.
·  Disciplined Thought
·  Confront the Brutal Facts (Yet Never Loss Faith): Every good-to-great company embraced
what Collin’s titled “The Stockdale Paradox.” They maintained unwavering faith that they
could and would prevail in the end, regardless of the difficulties, AND at the same time had
the discipline to confront the most brutal facts of their current reality, whatever that might
have been.
·  The HedgeHog Concept (Simplicity Within the Three Circles): Going from good-to-great
transcends the curse of competence. If you cannot be the best in the world at your core
business, then your core business absolutely cannot form the basis of a great company. It
must be replaced by a simple concept that reflects deep understanding of three intersecting
circles.
·  Disciplined Action
·  A Culture of Discipline: When you have disciplined people you don’t need hierarchy; when
you have disciplined thought you don’t need bureaucracy; when you have disciplined action
you don’t need excessive controls. When you combine a culture of discipline with an ethic of
entrepreneurship, you get the magical alchemy of great performance.
·  Technology Accelerators: Good-to-great companies think differently about the role of
technology; they never use technology as the primary means of igniting a transformation.
Yet, paradoxically, they are pioneers in the application of carefully selected technologies

 

 

A Level 5 Leader is a Highly Capable Individual who became a Contributing Team Member who became a Competent Manager who became an Effective Leader who finally became the Level 5 Executive.

Level 5 Leaders:
• Are ambitious and driven – first for their company and last for themselves.
• Set the stage for their successors through development and delegation vs. surrounding themselves with “yessirs” and perhaps, eventual dangerous leadership voids.
• Embody a paradoxical mix of personal humility and ironclad professional will.
• Display modesty and understanding verses egocentrism.
• Are fanatically driven, infected with an incurable need to produce sustained results.
• Are more plow horses than show horses
• Have the ability to attribute success to factors external to themselves yet carry full responsibility for failures. Many executives in comparison companies do the exact opposite by taking all the credit for success assign blame for failure to any one but themselves. Level 5 Leaders often attribute their success to good luck not to their personal greatness.
• Are anything but celebrity executives. Most eschew the limelight and lead very private and modest lives. Dazzling celebrity leaders are too egocentric, short sighted and undisciplined to create sustained excellence in the long run

Get the right people on the bus before you do anything else. And once you think the right people are on the bus, make sure they are in their proper seats. What makes them the right people is that they have shared interests, the right energy and are eager to head in the direction the bus is going. If all the priority seats are taken and there’s no more room, then some riders will just have to get off. It may be an uncomfortable situation to reassign or eliminate them but it must be done
Based on the ancient Greek parable, “the fox knows many things, the hedgehog knows one big thing”. The hedgehog wins out over the fox’s continuing manipulations by constantly rolling into a ball with protruding spikes fending off attack after attack.the hedgehog takes one guiding principle, concept, process and sees a complex world become manageable …constantly utilizing a conceptual approach that is successful.
Hedgehog Concept : 1. What you can be the best at and what you cannot be the best at in the world. (Circle 1) 2. Exactly what generates and sustains robust cash flow and profitability. (Circle 2) 3. What you are deeply passionate about. (Circle 3)
You have to bring in the Right People riding your bus who all represent the 3 Circles in their thinking and who are:
• Talented with God-given gifts or who have become talented, • Capable of vigorous debate and dialogue. • Well paid for what they are doing. • Doing what they are deeply passionate about. • No ego. • Represent a range of perspectives and knowledge. • Key members of the executive team but others as well who fit the criteria. Not • every member of the executive team is automatically included. 
Institute “The Council” of individuals selected based on the above criteria, whose purpose is to ensure accountabilities by doing the following: • Ask Questions Based on the 3 Circles • Dialogue and Debate Based on the 3 Circles • Execute Decisions Based on the 3 Circles • Execute Autopsies and Analysis Based on the 3 Circles 
Then one step at a time, like applying discrete bits of effort on a huge flywheel, the energy of wheel begins to turn. Everything in the company slowly begins to move in the same deliberate direction until the breakthrough moment where sustained success happens without increasing effort,companies practiced the time-honored discipline of under promising and over delivering.The basic idea is that each piece of the system reinforces the other parts of the system to form an integrated whole that is much more powerful than the sum of the parts.

One Minute Teacher By Spencer Johnson

 

 

 

 

 

 

 

 

 

 

 

One Minute Teacher: How to Teach Others to Teach Themselves By Spencer Johnson, M.D. and Constance Johnson, M.Ed.

One Minute Goal Setting:

 

 

 

 

Using the steps below, encourage your clients to set goals for themselves and take one minute a few times a day to look at their goals. 1. I take the time to quietly think, with my head and my heart about what I want to teach myself. And then I decide what my goals are. 2. I write my goals in first person, present tense, as though 

 

I am already  achieving my goals. (For example: “I am enjoying getting a B in math.”) 3. I write down my goals briefly, so I can read them often in only one minute. 4. I am specific when writing my goal. I set a date to achieve my goal. (For example: “I am enjoying a B on this Thursday’s English exam.”) 5. I use good-feeling words. (For example: I enjoy….) Each time I read my goal, I imagine how good I feel

. 6. I take one minute, several times a day, to stop and look at my goals and to look at my behavior—and then I see if my behavior matches my goals.

One Minute Praisings

Encourage your clients to reflect on or catch themselves doing something right by following these steps: 1. I praise myself  

immediately. 2. As soon as I have done something right, I tell myself  specifically  what I did right, or approximately right. 3. I tell myself how good I  feel   about what I did right. I pause for a few seconds to really feel my success. 4. I remind myself that I am indeed a good person. 5. I encourage myself to continue the same good behavior because I want to feel good again soon— about my behavior and about myself.

One Minute Recovery:

When a client’s behavior does not align with his/her own goals, encourage the client to practice the One Minute Recovery:

 

The first half of the minute: 1. As soon as possible I see when my behavior does not match my goal. 2. I tell myself specifically what I did wrong—what is keeping me from teaching myself what I want to learn. 3. I am silent for a few seconds to quietly feel my “fumble.” The more uncomfortable I feel, the more I want to recover.

The second half of the minute: 1. I remind myself that my behavior is not good right now, but that I am good. I redirect my behavior and feel good about myself. I do not defend my behavior, even to myself. 2. I teach myself what I want to learn. I change my behavior and recover.

Brian Tracy – Principles Of Success

  1. • A Balanced Life
  2. • Becoming A Person Of Integrity
  3. • Cultivating Your Self-Esteem
  4. • Empowering Others
  5. • Everyone’s A Sales Person
  6. • Gaining Visibility
  7. • Generating Energy
  8. • Leading & Motivating
  9. • Make Every Minute Count
  10. • Making The Most Of Change
  11. • Managing Your Time
  12. • Setting Priorities
  13. • The Power Of Charisma
  14. • The Power Of Positive Self Talk

briantracy

Customs and Rituals in Hindu way of Life

Most of the Hindu customs are acts followed with a feeling of religiosity. From the cradle to the cremation ground, and for a time even after the body has been cremated the life of a Hindu is a round of customary rituals and ceremonies known as samskaras (sacraments). Regarding the exact number of these samskaras there is a great divergence of views among the smrti writers [ Ancient Hindu law-givers such as Manu, Gautama, Yajnavalkya and others.]. According to some, sixteen samskaras, as they are nitya (usual) must be performed, and the rest twenty-four as they are naimittika (special) ones are left to choice. They are observed by almost all castes, with the use of Vedic text by Brahmans and others, and with Pauranic text by the rest. The chief of these customary rituals are those at birth, thread-girding, marriage, pregnancy and death. The garbhadhana (girl-wife’s coming of age) ceremony, which used to be once performed separately and with great pomp as then girls were married at an early age, has now become a part of the marriage rite and receives scant attention.

Birth.

For her first confinement the young wife generally goes to her parents’ house. It is her privilege to do so. As a rule a pregnant woman is given whatever food she desires for and her longings (dohale) are noticed and promptly satisfied by the family elders. She is, however, advised to abstain from abnormally hot or hard- to-digest food. At the inception of labour-pains she repairs to an inner chamber in the house which has been swept clean and kept warm, dim-lighted and free from draught. A midwife generally known to the family and reputed for her skill in midwifery is called in and she attends the parturient from then onwards for ten or more days. The delivery usually takes place on the floor, no cot being used. After delivery, the position of the mother is not changed for some time. If the child is a boy the midwife beats a metal dish and the joyful news is carried to friends and kinsfolk with distribution of packets of sugar. When parturition is delayed so to cause anxiety, it is still a practice among the ignorant to solicit help of bhagats or mantriks for their esoteric charms or specific prescriptions. As soon as the child is born cold water is sprinkled over it to ‘awaken’ it. After a while the midwife ties the child’s umbilical cord with a cotton thread a few inches away from the navel and severs it with a knife, touches the wound with ashes and lays the child on a supa (winnowing fan). She then rubs the mother and child with turmeric and oil, bathes them with hot water, swathes the child in cloth bandages and leaves them to rest on a cot under which a small fire of live coals is set. The mother is given butter and myrrh pills, and the child is dosed with a few drops of castor oil and honey. Myrrh-incense is burnt and waved all over and the mother is purified with a fumigation of Vavding (Embelia ribes) and Balant-shopa (anise) in the room. All visitors sprinkle some drops of cow’s urine on their feet before entering the lying-in room as a precaution against evil spirits trying to enter with them. The after-birth is put in an earthen pot with a pice, a little turmeric and red powder, and buried in a hole dug outside the mother’s room and near the bath-water drain. The mother starts suckling the child only from the fourth day and the child is for the first three days nursed by giving it the end of a rag resting in a saucer of rice-broth and molasses to suck. During the period the mother is fed on saltless vegetarian diet. On the fourth day the mother and the child undergo a special bath and thence the mother starts suckling the child, herself taking to a full nutritious diet.

Panchavi and Sathi.

The first ritual as such in an infant’s life comes on the night of the fifth or sixth day after birth. The ceremony is known as the worship of Pancavi (Mother Fifth) and Sathi (Mother Sixth) and is observed among all communities. It is not a Vedic samskara and as such the configuration worshipped and the offerings made differ according to region, community and family. But a common belief exists that those nights are full of danger to the new-born child, and only by worshipping Mother Fifth and Sixth can the child be saved from convulsive seizures and most other forms of disease which are believed to be the work of evil spirits lurking in the lying-in room to attack the child.

The mother is held impure for ten days and no one except the midwife touches her. The family observes suher (ceremonial impurity) for the period. On the eleventh day the mother and the child are given a purificatory hath, their clothes washed and the whole house is cleaned. The walls and the ground of the lying-in room are smeared with a mixture of cowdung and water, the bathing place is washed and turmeric, red powder, flowers and lighted lamp are laid near it. The midwife is presented with a lugade, coli and money. The mother is cleansed of the impurity by a sprinkle of pancagavya or tulasi water, and men change their sacred thread. Many of these practises, however, get naturally avoided in case the woman has her delivery in a modern nursing home or lying-in hospital which now-a-days forms part of urban life and necessity.

In rural parts the mother worships the well when she goes thereto fetch water for the first time after her parturition. She offers turmeric and red powder to the well, makes obeisance and returns home with a well-cleaned pot filled with water.

The Naming.

The barse or naming ceremony which is generally held on the 12th day in the evening after birth is an important event in the child’s life. The karnavedha (boring of the ear-lobes) ceremony may take place in the morning that day or it may be postponed to the sixth or twelfth month. In the evening women neighbours, friends and kinswomen who are invited to attend the naming drop in, each with a present for the child and the mother. The child is then ceremonially cradled and named and the function closes with the distribution of boiled gram and packets of sweetmeat to the assembled.

Chaula.

The next ritual consists of the hair-cutting ceremony known as caula or cudakarana as mentioned in the Hindu Samskaras. It is also customary with many Hindu backward communities to give ceremonial attention to the first shaving or cutting of the child’s hair (javal) and is based on the belief that the hair with which the child is born are impure. At present among Brahmans the rite is usually gone through in the case of boys at the time of upanayana (thread-girding).

Among the well-to-do it is customary to celebrate the child’s birthday every month during the first year and then annually for some years. Even the various stages of development in the child, such as, learning to turn on one side, crawling, sitting, standing, etc., are sometimes celebrated by the family with feasting.

Thread-girding.

The thread-girding ceremony or munja as it is popularly known is a samskara prescribed for all Hindus claiming a place in the first three varnas (caste-groups). In essence it is a purificatory rite initiating a boy to bramhacaryasram (stage of student-hood). In Kolaba the castes besides Brahmans which are supposed to gird their boys with sacred thread are Prabhus and Sonars. Recently the ceremony is found to have been observed by Varus. Marathas generally are not known to perform the ceremony but some wear the sacred thread renewing it yearly in the month of Sravana. The Caukalshis wear the sacred thread during the marriage ceremony but at no other time.

On going through this ceremony the boy becomes a brahmacari (an unwed religious student) and from then one should pursue Vedic study at the feet of his guru for some years, completing which, should undergo the samavartana (return) ceremony. But, as the present custom goes, the samavartana or the sod-munj ceremony as it is called, follows the thread-girding without much lapse of time, the whole ceremony coming to a close within a day.

In order to convey an idea of the rites of upanayana in the days of the grhya sutras the ceremony as contained in the Asv. gr. sutra (which is among the shortest) is set out here in full: “Let him initiate the boy who is decked, whose hair (on the head) is shaved (and arranged), who wears a new garment or an antelope skin if a brahman, ruru skin if a ksatriya, goat’s skin if a vaisya; if they put on garments they should put on dyed ones, reddish-yellow, red and yellow (for a brahmana, ksatriya, vaisya respectively), they should have girdles and staffs (as described above). While the boy takes hold of (the hand of) his teacher, the latter offers (a homa of clarified butter oblations) in the fire (as described above) and seats himself to the north of the fire with his face turned to the east, while the other one (the boy) stations himself in front (of the teacher) with his face turned to the west. The teacher then fills the folded hands of both himself and of the boy with water and with the verse ‘we choose that of Savitr’ (Rg. V. 82.1) the teacher drops down the water in his own folded hands on to the water in the folded hands of the boy; having thus poured the water, he should seize with his own hand the boy’s hand together with the thumb (of the boy) with the formula ‘by the urge (or order) of the god Savitr, with the arms of the two Asvins, with the hands of Pusan, I seize thy hand, oh! so and so; with the words ‘Savitr has seized thy hand, oh so and so’ a second time (the teacher seizes the boy’s hand); with the words ‘Agni is thy teacher oh so and so’ a third time. The teacher should cause (the boy) to look at the sun, while the teacher repeats ‘God Savitr! this is thy brahmacari, protect him, may he not die’ and (the teacher should further) say ‘Whose brahmacari art thou? thou art the brahmacari of Prana. Who does initiate thee and whom (does he initiate?) I give thee to Ka (to Prajapati). With the half verse (Rg. III 8.4.) ‘the young man, well attired and dressed, came hither’ he (the teacher) should cause him to turn round to the right and with his two hands placed over (the boy’s) shoulders he should touch the place of the boy’s heart repeating the latter half (of Rg. III. 8.4). Having wiped the ground round the fire the brahmacri should put (on the fire) a fuel stick silently, since it is known (from sruti) ‘what belongs to Prajapati is silently (done)’, and the brahmacari belongs to Prajapati. Some do this (offering of a fuel stick) with a mantra ‘to Agni I have brought a fuel stick, to the great Jatavedas; by the fuel stick mayst thou increase, Oh Agni and may we (increase) through brahman (prayer or spiritual lore), svaha’. Having put the fuel stick (on the fire) and having touched the fire, he (the student) thrice wipes off his face with the words ‘I anoint myself with lustre.’ ‘May Agni bestow on me, insight, offspring and lustre; on me may Indra bestow insight, offspring and vigour (indriya); on me may the sun bestow insight, offspring and radiance; what thy lustre is, Oh Agni, may I thereby become strong; what thy consuming power is, Oh Agni may I thereby acquire consuming power. Having waited upon (worshipped) Agni with these formulas, (the student) should bend his knees, embrace (the teacher’s feet) and say to him ‘recite, Sir, recite, Sir, the Savitri’. Seizing the student’s hands with the upper garment (of the student) and his own hands the teacher recites the Savitri, first pada by pada, then hemistich by hemistich (and lastly) the whole verse. He (the “teacher) should make him (the student) recite (the Savitri) as much as he is able. On the place of the student’s heart the teacher lays his hand with the fingers upturned; may Brhaspati appoint thee unto me’. Having tied the girdle mind follow my mind; may you attend on my words single minded; may Brhaspati appoint thee unto me’. Having tied the girdle round him (the boy) and having given him the staff, the teacher should instruct him in the observances of a brahmacari with the words ‘a brahmacari art thou, sip water, do service, do not sleep by day, depending (completely) on the teacher learn the Veda’. He (the student) should beg (food) in the evening and the morning; he should put a fuel stick (on fire) in the evening and the morning. That (which he has received by begging) he should announce to the teacher; he should not sit down (but should be standing) the rest of the day.” [P. V. Kane, History of Dharmahastra, Vol. II, Part 1, p. 281.]

Marriage.

Hindus consider vivaha (marriage) as one of the sarirasam-skaras (sacraments sanctifying the body) through each of which every man and woman must pass at the proper age and time, and as such they think it is obligatory on every person to marry. As a sacrament a marriage can be established only after undergoing certain rites and ceremonies, and these marriage rituals, at least among the higher castes are the same as elsewhere with minor variations. The present-day customs and ceremonial practices observed by Hindus regarding marriage fall in three broad classes, viz., (1) The traditional form generally used by professional priests for conducting marriage ceremonies of Brahmans and allied Classes. It is mainly based on rites prescribed in the grhyasutras and in it Vedic mantras are freely used. (2) The pauranika form which is essentially the same as (1) but in it Puranic mantras instead of Vedic ones are used. (3) Modern forms which are variants of (1) and (2) and preached by sponsors of movements of reformism or revivalism among the people [ Following instituted bodies are known to have preached such forms:- (1) Arya Samaj, (2) Prarthana Samaj, (3) Satya Shodhak Samaj, (4) Hindu Dharma Nirnaya Mandal, and (5) Hindu Missionary Society.]. Even when the ceremony is celebrated in the traditional way, the general tendency now-a-days, is towards curtailing ritualistic details to the extent of winding up the ceremony in a day or two thereby aligning it with the modern form.

A marriage alliance is arranged or settled generally by the parents or guardians of the groom and the bride concerned, and as Kanyadana or giving a daughter in marriage is considered meritorious among the higher castes, it is always the bride’s parents or relatives that take the initiative in the match-making. Social conditions, however, among advanced classes have now changed a great deal. Among them a practice of letting the would be couple to go for a walk and be together to know each other is followed. But this is an innovation and not the people’s custom. The custom of consulting and comparing horoscopes of the girl and the boy is gradually falling into disuse, as the parents of the couple hold that considerations of dowry or good looks are more important than the agreement of stars, and settle the marriages according to the pritivivaha or love form in which no consultation of horoscopes is required. Monetary considerations almost invariably dominate a marriage settlement. But regarding it no uniform rule prevails. Some castes put a price on the bride, others on the bridegroom and there are some who do not put a price on either of the two. Generally among higher castes hunda (dowry or property which a woman brings to her husband) is paid by. the bride’s parents to the bridegroom. Among castes not in the first flight the bride’s parents usually take deja (bride-price). It may be noted here that the dowry demanded from the bride’s father is under the guise of vara daksina-money the donee receives from the donor to fulfil the purpose of a dana (gift). In some communities, especially among the middle class educated families of the Kayastha Prabhus in the district, dowry forms a supervening consideration in a marriage settlement. Among high class Marathas marriage is very costly. The bride’s father must give a large dowry to the bridegroom, and in return the bridegroom’s father must present valuable ornaments to the bride. Even the well-to-do gets harassed if he has many daughters. In proportion to the position of the family, the father has to spend on his daughter’s marriage, running into debt from which he seldom frees himself.

Marriage Rules.

According to the orthodox way of life there exist a number of restrictions on a marriage selection. Rules of endogamy (i.e., rules restricting marriage within the group) prohibit marriage outside the caste or sub-caste; rules of exogamy which operate within the endogamous group prohibit marriage between sapindas (blood relations), sagotras and sapravaras (same eponymous groups). Brahmans and allied communities generally claim gotras and pravaras and abide by gotra and pravara exogamy. Non-Brahman communities have kuli (stock), devak (totem) and surnames as exogamous divisions. Maratha families have devaks or sacred symbols, which appear to have been originally totems, and affect marriage to the extent that a man cannot marry a woman whose devak reckoned on the male side is the same as his own. The religious restriction on sapindas is extended to seven degrees on the father’s side and five degrees on the mother’s side, but the prohibited degrees of kindred for marriage beyond the agnates (related on the father’s side) vary according to the custom of the community. Marriages among families of the same gotra are now made permissible under the Hindu Marriage Act, 1955, but marriages among, sapindas are totally prohibited by law as well as by custom. As regards cross-cousin unions, except that of the brother’s daughter with the sister’s son which is tolerated or even preferred among some castes other types are generally disallowed. Marriage with a wife’s sister is allowed, and brothers may marry girls who are sisters. Polygamy, which was once allowed and practised, is now prohibited by law [Social usage in relation to these marriage rules is being considerably affected by recent legal enactments, namely, (1) the Child Marriage Restraints Act of 1929, as amended by Act XIX of 1938, which prohibits marriage of boys under 18 years of age, and girls under 14 years of age; (2) the Hindu Marriage Disabilities Removal Act (XXVIII of 1946), which validates marriages between parties (a) belonging to the same gotra or pravara or (b) belonging to different sub-divisions of the same caste; and now the extensive alterations made by legislation embodied in the Hindu Marriage Act, 1955, abrogates and over-rides all the rules of Hindu Law concerning marriage previously applicable to Hindus.].

Wedding.

When primary negotiations are complete the formal ceremonies of vadhu pariksa (inspection of the bride) and sakharpuda (betrothal) are gone through. On an auspicious day a select party on the boy’s side arrange to visit the girl’s house with due notice, and there at a tea-party on interviewing the girl make her a present of an ornament and new cloth (sadi, etc.,) and distribute sweets among the assembled as a mark of their approval. The fathers of the bride and the bridegroom settle the dowry (vara daksina) and the presents (varopacara) to be given to the bridegroom by the bride’s father. These items may be entered into an agreement and its copies marked with kunkum and exchanged between the two fathers. The muhurta auspicious day and hour for the wedding, is then determined. and fixed giving due consideration to the tdrdbala, candrabala (i.e., the happy and powerful influence of the birth-stars) of the wedding couple.

The friends and relations of the bride and the bridegroom now start giving each kelvan (congratulatory) feasts. Lagna-mandaps, marriage pandals, are erected at both the houses. Printed invitation cards or letters are distributed or posted, and a formal invitation ceremony and procession called aksat may take place a day or two before the marriage. Halad, i.e., besmearing the boy and the girl with turmeric powder is considered as an important ceremony among the lpwer castes.

On the marriage day or on the day previous, as a prelude to the vivaha (wedlock) ceremony a number of propitiatory rites are gone through both at the bride’s and the bridegroom’s. Punyahavacana (holy day blessing) which is conjoined with devakasthapana (guardian-enshrining) and in which the boy and his parents (and the girl and her parents at the girl’s house) participate is performed at about seven in the morning. This is followed by nandi-sraddha, an auspicious rite requesting the spirits of the forefathers to be present in the house and bless the wedding, and mandapa-devata pratistha, i.e., establishing the booth-spirits. When the time for marriage draws near, the girl’s father accompanied by his priest goes to the boy’s house, and gives him formal invitation to his house to hold the marriage.

Meanwhile the bride who may be clad in the orthodox fashion in yellow sadi known as astaputri or vadhuvastra and a short sleeved backless bodice, sits before Gaurihar (the marriage god which is an image of Siva and his consort Gauri) in the house, throws a few grains of rice and sesamum over the image, and prays with words, “Gauri, Gauri grant me a happy wifehood and long life to him who is coming to my door.”

In the actual marriage ceremony, there are numerous stages of which, the following are the principal:-(1) Simantapujana, i.e., reception and adoration of the bridegroom at the entrance of the town. (2) Vadhugrha-gamanam, i.e., going to the place of the bride. (3) Madhuparka, i.e., a respectful offering made to a guest or the bride-groom on his arrival at the door of the father of the bride. (4) Parasparaniriksna, i.e., the ceremony of gazing at each other through the screen called antarpat, and of garlanding the bride-groom by the bride. (5) Kanyadana, i.e., the ceremony of giving the girl in marriage. (6) Vivahahoma, i.e., offering of oblation by throwing ghee into the sacred fire in honour of the marriage. (7) Panigrahana, i.e., ceremony of taking by the hand. (8) Lajahoma, i.e., throwing parched grains into the consecrated fire. (9) Saptapadi, i.e., the ceremony of bride and bride-groom walking together seven steps round the sacred fire after which the marriage becomes irrevocable.

The vivahahoma ending in saptapadi is the operative and essential portion of the ceremony. On completion of the last step the actual marriage is considered to be complete. The concluding ceremonies that follow are varat, the homeward return of the bridegroom with the bride in a procession, and grahapravesh, i.e.. the ceremonial home-entering of the newly wed.

Secrets of Millionaire behaviour -brian tracy

* Dream Big Dreams
* Develop a Clear Sense of Direction
* See Yourself as Self-Employed
* Do What You Love to Do
* Commit to Excellence
* Work Longer and Harder
* Dedicate Yourself to Lifelong Learning
* Pay Yourself First
* Learn Every Detail of Your Business
* Dedicate Yourself to Serving Others
* Be Absolutely Honest With Yourself and Others
* Determine Your Highest Priorities and Concentrate on Them Single-Mindedly
* Develop a Reputation for Speed and Dependability
* Be Prepared to Climb from Peak to Peak
* Practice Self-Discipline in All Things
* Unlock Your Inborn Creativity
* Get Around the Right People
* Take Excellent Care of Your Physical Health
* Be Decisive and Action Oriented
* Never Allow Failure to Be an Option
* Pass the Persistence Test
* Success is Predictable

Tao of Abundance by Laurence G. Boldt

1 – The Nameless Tao – Wu-ming – Recognizing the unity of all things starts you on the path to true abundance.

2 – Nature – Tzu-jan – Learning to receive opens the door to your greatest good.

3 – Ease – Wu-wei – Following the path of least resistance brings success with ease.

4 – Flow – Ch’i – Circulating the energy in your life strengthens health, deepens relationships, and generates wealth.

5 – Power – Te – Honoring your innate dignity and actualizing your inborn abilities is the road to authentic power.

6 – Harmony – Yin/Yang – Balancing yin and yang eliminates stress and brings peace of mind.

7 – Leisure – Jen – Taking time to be, to grow, and to nurture your relationships gives you the strength to persevere.

8 – Beauty – Li – Achieving your destiny is a matter of trusting and embracing the organic pattern of your life.

12 Great Riches of Life

Positive mental attitude
All riches begin with a state of mind. And remember, it is the one thing over which you have sole control. This is the starting point of all riches, whether they be material or intangible. It attracts true friendship and the hope of future achievement. You labor in the highest plane of your soul, creating. It attracts harmony in home relationships and friendly cooperation. It frees you from fear and provides you with the riches of enthusiasm. It inspires you with the riches of song and laughter, which indicate your state of mind. The joy of knowing that the mind can and will serve any desired end if one will take possession of it and fuel it with a definite purpose. It elicits the riches of play through which one may lay aside all of the burdens of life and become as a little child again. It puts you in touch with one’s “other self” – the self which knows no such reality as permanent failure. The wisdom of meditation through which one may draw upon the great universal supply of infinite intelligence at will. These and all other riches begin with a positive mental attitude.
Sound Physical Health
Sound health begins with a “health consciousness” produced by a mind that thinks in terms of health instead of sickness. It requires temperance in eating and commitment to physical activity.
Harmony in Human Relationships
Harmony with others begins with yourself. “To thine own self be true, and it must follow, as the night the day, thou cans’t not then be false to any man” ~Shakespeare
Freedom from Fear
Nobody who fears anything is free. The seven basic fears that appear in the mind are poverty, criticism, ill health, loss of love,loss of liberty, old age, and death.
The Hope of Achievement
The greatest of all forms of happiness comes from hope of achievement of some yet unattained desire.
The Capacity for Faith
Faith is the connection with the conscious mind and all that is. It is the fertile soil of the garden of the human mind where all riches in life are produced. It is the stuff that gives creative power and action to the impulses of your thoughts.
Willingness to Share One’s Blessings
Happiness comes only by sharing. Riches that are not shared will ultimately die. All riches may be multiplied by the simple process of sharing them where they may serve others.
Labor of Love
Labor is the highest form of human expression of desire. The forerunner of all human progress. All labors of love are sanctified because they bring the joy of self-expression.
An Open Mind on All Subjects
It is only the person with an open mind who becomes truly educated and who is thus prepared to receive the greater riches of life.
Self-Discipline
The person who cannot master himself may never become of the master of anything else. Those that master themselves become the masters of their destiny. The greatest expression of this is in humility of the hear when one has attained great riches or has been overtaken by that which is called “success”.
Capacity to Understand People
Comes from the basic understanding that all people are fundamentally like and evolved from the same place. Those who understand what motivates others must first understand what motivates themselves.
Economic Security
Economic security is not attained by the possession of money alone. It is attained by the service one renders – for this may be converted into all forms of human needs, with or without the use of money.

14 Secrets to Success by Napoleon Hill

These 14 Secrets to Success are taken from a new updated version of the classic book The Magic Ladder to Success, in answer to the question “will you show us how to secure the confidence of the public in our work…?”

I render more service than I ask people to pay for.
I engage in no transaction, intentionally, that does not benefit all whom it affects.
I make no statements that I do not believe to be true.
I have sincere desire in my heart to be of useful service to the greatest possible number of people.
I like people better than money.
I am doing my best to live as well as to teach my own philosophy of success.
I accept no favors from anyone without giving favors in return.
I ask nothing of any person without having a right to that for which I ask.
I enter into no arguments with people over trivial matters.
I spread the sunshine of optimism and good cheer wherever and whenever I can.
I never flatter people for the purpose of gaining their confidence.
I sell counsel and advice to other people, at a modest price, but never offer free advice.
While teaching others how to achieve success, I have demonstrated that I can make my philosophy work for myself as well, thus “practicing what I preach.”
I am so thoroughly sold on the work in which I am engaged that my enthusiasm over it becomes contagious and others are influenced by it.

10 Major Factors for Confidence by Napoleon Hill

10 Major Factors for Confidence by Napoleon Hill
(pgs. 131-132: How to Sell Your Way Through Life, 1955, Ralston Publishing Co., Cleveland, Ohio.)
By careful observation of thousands of sales people from whom I have learned all that I know about selling, I discovered that ten major factors enter into the development of confidence. They are:
(1) Follow the habit of rendering more service and better service than you are paid to render.
(2) Enter into no transaction which does not benefit, as nearly alike as possible, everyone it affects.
(3) Make no statement which you do not believe to be true, no matter what temporary advantages a falsehood might seem to offer.
(4) Have a sincere desire in your heart to be of the greatest possible service to the largest number of people.
(5) Cultivate a wholesome admiration for people; like them better than you like money!
(6) Do you best to live as well as preach your own philosophy of business. Actions speak louder than words!
(7) Accept no favors, large or small, without giving favors in return.
(8) Ask nothing of any person without believing that you have a right to that for which you ask.
(9) Enter into no arguments with any person over trivial or non-essential details.
(10)Spread the sunshine of good cheer wherever and whenever you can. No man trusts a joy-killer!

5 Irrefutable, Non-Negotiable Laws of Leadership

Leaders, new and old, sometimes lose sight of the most fundamental tenets of leadership. Here’s a reminder… I frequently tell executives that leadership and its concepts, theories and core applications haven’t changed in a millennium.
Some of our demographics may have changed. This forces us to use alternative applications of those concepts. But the basic leadership concepts and theories remain.
So, why don’t we “just do it?”
Sometimes we aren’t motivated. Sometimes the “time” just doesn’t seem right. Maybe we simply forgot some of the basics… hence this article.
When I train companies and corporations worldwide on how to improve management and organization performance, I start off with these 5 laws new and experienced leaders should never ever forget.
Kevin’s Leadership Skills Training Survival Kit for New & Experienced Managers
Leadership Law #1: Never delay a decision that must be made.
Make your decision and move on. You may have to immediately make another decision. This doesn’t mean your first one was wrong. It merely means that your second one had the benefit of additional knowledge.
Leadership Law #2: When you want something specific done, say so specifically, using clear, plain language.
Employees generally have some difficulty doing their basic jobs. By adding “mind-reading” to their description is just plain unfair.
Do not use hints, implications, or innuendos. Say what you want, and use plain English! Directness counts.
Leadership Law #3: Never answer every employee’s every question.
Questions are teaching moments — don’t rob employees of the opportunity. But don’t spend your whole time answering questions.
When you always answer every employee’s every question, you’ll forever be answering your employee’s every question. This will leave you with no time to spend on areas that need your direct attention now.
Sounds trite, and I don’t mean it to.
If employees are asking because they’re stupid, get rid of them. If they are decent employees asking because they do not know, then teach them. They’ll know next time, and you’ll both be better for it.
Leadership Law #4: Make your expectations clear, then back up a bit and give employees room to do their job.
That doesn’t mean to never look back. To inspect what you expect isn’t micromanagement. It’s good management.
Even your top performers need clear expectations. Give them a target. Provide resources and guidance. Remove obstacles when necessary. Then let them do their job. But, don’t forget to check back later, since you still have management responsibilities.
Leadership Law #5: Employees need their managers to be leaders
Your employees don’t need a shoulder. They don’t need a buddy, a sympatico, or a commiserator. If you want a friend, buy a dog.
We all struggle with this. Everyone wants to be liked, and it always seems difficult to decline a beer after work, or something similar. I’m not advocating a monk-like existence, disallowing any contact with your troops. I’m just merely reminding you that they would like to have a friend, but they need a leader if they are to be successful.
You do want them to be successful, don’t you?
Closing Leadership Thoughts
These leadership laws are fairly intuitive, and certainly not rocket science or brain surgery. They are simple management and leadership truths that have passed the test of time.
Print these out. Laminate it. Put in your top desk drawer and don’t forget them.
About Kevin Berchelmann- visit http://www.triangleperformance.com
Described as a Human Capital Expert by The Harvard Business Press, helps companies foster, motivate, and improve existing human capital to achieve breakthrough levels

Top Ten Ways To Use Your Intuition to Make Winning Decisions

Follow your heart.” “Listen to your inner voice.” “Trust your guidance.” It all sounds so easy. But what do you do when your inner voice sounds like your inner critic, or worse, your inner child run amok!? How can you learn to depend on your intuition to help guide you to the right decisions?
1. What does your intuition tell you? Your intuition can contribute “quick and ready” insight according to Webster’s dictionary. Too often we discount the role of intuition in decision making. Begin to pay close attention to what your intuition is telling you; it could lead directly to positive changes in your life.
2. How Does Your Intuition Communicate With You? Each of us has a predominate form in which we receive intuitive information. It may come through feelings, images, body sensation (gut feelings) or through your thoughts. When you are making a decision pay particular attention to all of these ways that your intuition communicates with you.
3. Ask your intuition questions. Many people believe that intuition comes completely unbidden. I have found that when you ask your intuition for additional insight it will respond with answers. Ask, “What should I do in this situation?” or “What do I need to know about this.” Remember you may get the answers from a variety of sources. (Feelings, words, physical sensations, and images.)
4. Act on the information you receive. Developing your intuition is like learning any new skill. It’s not unlike learning an athletic ability. The more you practice the better you get at it. If using your intuition is new for you it may be best to use it in relatively low risk situations at first. This will help you develop your “intuitive muscles.”
5. You may not receive information immediately. If you don’t understand something, ask for clarification. It is possible to get your guidance in dreams, for instance. Many people ask for intuitive guidance during a meditation and don’t receive information immediately. You may find that the insight you desire will come seemingly unbidden at some point later in the day while you’re involved in other tasks.
6. Learn to take small steps. Most of us feel quite anxious when making big changes in our lives. We’re afraid we’ll make a mistake that we’ll later regret. I’ve found that taking small steps towards a decision works great. You may find, as many do, that as you take those small steps, that the decision becomes clearer, your resolve becomes stronger and the fear begins to lessen.
7. Write down the guidance you receive. Whenever you’re facing a tough decision, write about it in a journal you keep for this purpose. Always jot down what your intuition is communicating. What feelings do you have about this decision? What images come to mind? Are there any body sensations that indicate a good or bad decision? Is there a still, quiet, inner voice that informs you? It’s helpful to look back at this journal from time to time to see how accurate your guidance was. Did you trust the information you received? Did you act on its wisdom?
8. Don’t forget your left brain! Remember to use your logical or rational mind in this process as well. There needn’t be a competition between the intuitive mind and the rational mind. Your rational side can help you find out facts and assist you with details of your decision. Your intuitive or “right brain” simply adds another level of information often described as, “You know, but you don’t know how you know.”
9. What’s your goal in making this decision? When using your intuition, it helps to be clear what outcome you want. Many people get stuck in the process by thinking of all the things they don’t want. When you’re clear about your goals, your intuition can inform you about the clearest, most direct path to achieve it.
10. Intuition is guidance from your higher self. Your intuition is always there to guide you and provide for you.
Author’s Bio
Lynn A. Robinson, M.Ed. is an intuitive consultant, author and popular seminar leader. She is the co-author of “The Complete Idiot’s Guide to Being Psychic”

The major stages of the Hindu Marriage Ceremony -Wedding Rites

Ganesh Puja
The wedding day starts with a prayer invoking Lord Ganesh whose divine grace dispel all evils and promotes a successful and peaceful completion of the ceremony.

Grah Shanti (Worship to the Nine Planets)
This is a prayer to the nine planets of our Solar system. Ancient Indian studies indicated that various celestial bodies have an influence on the destiny of every individual. The effect of the nine planets is meant to be the most profound. During this puja the Gods associated with these planets are asked to infuse courage, peace of mind and inner strength to the bride and groom to help them endure life’s sufferings.

The Welcome (Parchan)
The bride’s mother welcomes the bridegroom with a garland and she then escorts him to the mandap. The father of the bride washes the right foot of the bridegroom with milk and honey. At the end of the welcome, a white sheet is held to prevent this bridegroom seeing the arrival of the bride.

Arrival of the Bride
The bride is escorted to the mandap by her maternal uncle (Mama), female cousins and friends. In some wedding ceremonies she may be carried in a small carriage to the mandap.

Kanyadaan (Entrusting of the Daughter)
Consent of the parents is obtained for the wedding to proceed. The bride’s parents give their daughter to the groom by putting the bride’s right hand into the groom’s right hand (Hastamelap, joining of hands) while reciting sacred verse. The curtain separating the bride and groom is then lowered and the couple exchange flower garlands. The elders of the house place an auspicious white cotton cord around the couple’s shoulder’s to protect them from the evil influences. This also symbolises the couple’s bond. The groom holds the bride’s hand and they both take vows to love cherish and protect each other throughout life.

Ganthibandhan (tying the knot)
The priest ties the wedding knot as a symbol of the permanent union between the bride and groom as husband and wife.

Agni Puja (evocation of the holy fire)
The priest sets up a small fire in a kund (cooper bowl). Agni (fire) is the mouth of Vishnu and symbolises the illumination of mind, knowledge and happiness. The remainder of the ceremony is conducted around the fire.

Shilarohana (stepping on the stone)
The bride places her right foot on a stone. The bridegroom tells her to be as firm as the stone in his house so that the can face their enemies and the difficulties of life together.

Laja homa (putting parched rice into the sacred fire)
Three obligations are offered to the sacred fire. The brother of the bride puts into the bride’s hand parched rice, half of which slips into the bridegroom’s hand. Mantras are chanted. The bride prays to Yama, the God of Death, that he grant long life, health, happiness and prosperity to the bridegroom.

Mangalfera (walking around the fire)
The couple walk around the sacred fire four times. Each time they stop to touch with their toe a stone in their path. This symbolises obstacles in life that they will overcome together. These four rounds stand for the four basic human goals:

Dharma – righteousness
Artha – monetary accomplishment
Kama – energy and passion in life
Moksha – liberation from everything in life.

The groom, signifying his contribution in helping the union to attain dharma, artha and kama, leads the first three rounds. The bride signifying their continual journey spiritual liberation leads the last round.

Saptapadi (seven steps)
The bride and groom take seven steps together around the fire. It is said in Hindu philosophy that if two people walk seven steps together then they will remain lifelong friends. They exchange sacred vows at the beginning of each encircling walk. At the end of each walk, the open palms of the bride are filled with puffed rice by her brother signifying wealth and prosperity. The seven steps and their promises are:

1.Let us take the first step to provide for our household, keeping a pure diet and avoiding those things that might harm us.

2. Let us take the second step to develop our physical, mental and spiritual powers.

3. Let us take our third step to increase our wealth by righteous and proper means.

4. Let us take out fourth step to acquire knowledge, happiness and harmony by mutual love, respect and trust.

5. Let us take the fifth step so that we may be blessed with strong, virtuous and heroic children.

6. Let us take the sixth step for self-restraint and longevity.

7. Let us take the seventh step to be true companions and remain life-long partners by this wedlock.

Saubhagya Chinha (blessing the bride)
The bridegroom blesses the bride by putting kumkum or sindhur (vermilion powder) at the parting of her hair (or on her forehead) and by giving her a sacred necklace (Mangal Sutra). The Mangal Sutra represents the couple’s togetherness, love and sacred union.

Haridaya-Sparsha (touching of hearts)
The bride and bridegroom touch each other’s heart reciting promises to each other.

Chathurthi Karma
The bride and groom feed each other four times for nourishment of the bone, muscle, skin and soul.

Aashirvaad (blessings)
The priest blesses the bride and groom. Flower petals and rice are given to the guests to shower them on the bride and groom with blessings. The wedding guests can then give their individuals blessings to the bride and groom and once completed, the marriage ceremony ends. Guests are invited to enjoy a sumptuous meal with the newlyweds.

Viddai (Bride’s departure)
The farewell to the bride by her family and friends is a very emotional episode. The bride is leaving her parents home to build a life with her husband and his family. She leaves with tears of joy and sorrow.

Pilucinchuanu
Before the wedding car departs for the Hindu temple, the priest will place a coconut under the front wheel of the car and wait for it to be broken by the weight of the car. The historic significance of this is that in the old days the couple would use a horse drawn carriage and the breaking of the coconut ensured that the vehicle was roadworthy for the journey. The pilucinchuanu concludes the entire ceremony.

Win Friends and Influence People by Dale Carnegie

The principles recommended To Win Friends and Influence People by Dale Carnegie are:
1.Don’t criticize, condemn or complain. Instead of condemning people, lets try to understand them, a lot more profitable and intriguing than criticism: and it breeds sympathy, tolerance and kindness.
2.Give honest and sincere appreciation. Be “hearty in your approbation and lavish in your praise and people will cherish your words and treasure them and repeat them over a lifetime-repeat them years after you had forgotten them.”
3.Arouse in the other person an eager want. “Self expression is the dominant necessity of human nature. When we have a brilliant idea, instead of making others think it is our, let them stir the idea themselves, they will the regard it as their own and they will like it, and maybe eat a couple helpings of it.”
4.Become genuinely interested in other people. If you want others to like you, if you want to develop real friendships, if you want to help others, at the same time as you help yourself, keep this principle in mind.
5.Smile. Your smile is a messenger of your goodwill. Your smile brightens the lives of all who see it. To someone who has seen a dozen people frown, scowl or turn their faces away, your smile is like the sun breaking through the clouds.
6.Remember that a person’s name is to that person the sweetest and most important sound in any language. The information we are imparting or the request we are making, takes on a special importance when we approach the situation with the name of the individual.
7.Be a good listener. Encourage others to talk about themselves. Remember that the people you are talking to are a hundred times more interested in themselves and their wants and problems than they are in you and your problems.
8.Talk in terms of the other person’s interest. Talking in terms of the other person’s interest pays off for both parties.
9.Make the other person feel important – and do in sincerely. Talk to people about themselves and they will listen for hours
10.The only way to get the best of ;an argument is to avoid it.
11.Show respect for the other person’s opinions. Never say “you’re wrong.” Don’t argue, instead use diplomacy.
12.If you are wrong, admit it quickly and emphatically. Remember the old proverb, “by fighting you never get enough, but by yielding, you get more than you expected.”
13.Begin in a friendly way. Remember what Lincoln said: A drop of honey catches more flies than a gallon of gall.”
14.Get the other person saying “yes,yes” immediately.
15.Let the other person do a great deal of talking.
16.Let the other person feel that the idea is his or hers.
17.Try honestly to see things from the other person’s point of view. An increased tendency to think always in terms of the other person’s point of view and see things from that person’s angle as well as your own.-if you get only that one thing from this book, it may easily proved to be one of the stepping-stones of your career.
18.Be sympathetic with the other person’s ideas and desires.
19.Appeal to their nobler motives. Make people feel that you consider them honest, upright and fair.
20.Dramatize your ideas.
21.Throw down a challenge. Every successful person wants a chance of self expression, the chance to prove one’s worth.
22.Begin with praise and honest appreciation.
23.Call attention to peoples mistakes indirectly.
24.Talk about your own mistakes, before criticizing the other person.
25.Ask questions, instead of giving direct orders.
26.Let the other person save face.
27.Praise the slightest improvement and praise every improvement. Be “hearty in your approbation ;and lavish in your praise.”
28.Give the other person a fine reputation to live up to.
29.Use encouragement. Make the fault seem easy to correct.
30.Make the other person happy about doing the thing you suggest. Experience’s of most people show that you are more likely to change attitudes this way.

Keys to Leadership

1.The leader leads. He exercises critical judgment, which will have a great impact on his people.
2.The leader defines the company. The leader’s responsibility is to explicitly present and advocate the company’s purposes and goals.
3.The leader inspires. He gives sense and meaning to the job. He makes his people realize, that beyond profit there is an underlying meaning, value, and deeper reason for the work they do.
4.The leader should be the evangelist. He should be able to exercise his influence, to sell the values of ethical conduct.
5.The leader must see the company as a coherent whole. He should be aware of the diversity in the company and bring this together to promote the whole.
6.The leader must know that there is no better way to create a family in the workplace than to encourage the family at home. Harman International introduced the anti-domestic violence program in the company, which reinforces the idea that the company cares.
7.The leader should never underestimate the value of disciplined hard work.
8.The leader empowers subordinates to do their jobs. He should institute programs for the guidance and training of his people. He should always keep the lines of communication open.
9.The leader promotes closure. He should know the right time to get things done.
10.The leader knows what he doesn’t know. The leader is not afraid to ask clarifications, if he does not understand a particular subject.
11.The leader knows the meaning of two minutes. He should respect the time of others and that of his own.
12.The leader teaches.
13.
14.Above all, the leader develops others. As Lao Tzu advanced: “the leader having accomplished great things, the people all feel they did it themselves…”
15.The very best leaders go beyond the mere setting of example. He should be able to cause a leap of imagination and faith in his people.
16.The leader recognizes that people are often at their very best the moment they have been let go. There are times when an employee doesn’t like the work anymore, or he is unable to appreciate how the whole enterprise works- this is the time to set him free

From
Mind Your Own Business A Maverick’s Guide to Business, Leadership and Life By Sidney Harman

How to Think Like Leonardo da Vinci , Seven Steps to followed Everyday by the Genius

The Seven da Vincian Principles.

1. Curiosita:
an insatiably curious approach and an unrelenting quest for continuous learning.
2. Dimostrazione:
A commitment to test knowledge through experience, persistence, and a willingness to learn from mistakes.
3. Sensazione:
The continual refinement of the senses, especially sight as the means to enliven experience.
4. Sfumato:
A willingness to embrace ambiguity, paradox and uncertainty.
5. Arte/Scienza:
Whole brain thinking. The development of the balance between science and art, logic and imagination.
6. Corporalita:
The cultivation of grace, ambidexterity, fitness and poise.
7. Connessione:
A recognition of and appreciation for the interconnectedness of all things and phenomena.

The Laws of Motivation

Law 1 We have to be Motivated to Motivate
Law 2 Motivation Requires a Goal
Law 3 Motivation, Once Established, Never Lasts
Law 4 Motivation Requires Recognition
Law 5 Participation Motivates
Law 6 Seeing Ourselves Progressing Motivates Us
Law 7 Challenge Only Motivates If You Can Win
Law 8 Everybody Has a Motivational Fuse
Law 9 Group Belonging Motivates

Embrace your team mates and win as the team

1.People try to achieve great things by themselves mainly because of the size of their ego
2.Members must be willing to subordinate their roles and personal agendas to support the team vision.
3.Essentially, when the right team member is in the right place, everyone benefits
4.Focus on the team and the dream should take care of itself. The type of challenge determines the type of team you require
5.The strength of the team is impacted by its weakest link.
6.Winning teams have players who make things happen
7.A team should examine its Moral, Intuitive, Historical, Directional, Strategic, and Visionary Compasses
8.Rotten attitudes ruin a team Do you keep score when it comes to the praise and perks handed out to other team members?
9.Do you perform your work with excellence? Are you dedicated to the team’s success? Can people depend on you?
10.The team fails to reach its potential when it fails to pay the price.
11.The scoreboard is essential to evaluating performance at any given time, and is vital to decision-making
12.Any team that wants to excel must have good substitutes as well as starters.
13.The type of values you choose for the team will attract the type of members you need. Values give the team a unique identity to its members
14.From leader to teammates, teammates to leader, and among teammates, there should be consistency, clarity and courtesy in Communication
15.A good leader can bring a team to success, provided values, work ethic and vision are in place.The person with greater skill, experience, and productivity in a given area is more important to the team in that area
16.When a team has high morale, it can deal with whatever circumstances are thrown at it.
17.Gather the best team possible, pay the price to develop the team, do things together, delegate responsibility and authority, and give credit for success.

From
Indisputable Laws of Teamwork by John C. Maxwell,

What The World’s Greatest Managers Do Differently

Key Ideas:
1. The best managers reject conventional wisdom.
2. The best managers treat every employee as an individual.
3. The best managers never try to fix weaknesses; instead they focus on strengths and talent.
4. The best managers know they are on stage everyday. They know their people are watching every move they make.
5. Measuring employee satisfaction is vital information for your investors.
6. People leave their immediate managers, not the companies they work for.
7. The best managers are those that build a work environment where the employees answer positively to these 12 Questions:

a. Do I know what is expected of me at work?
b. Do I have the materials and equipment I need to do my work right?
c. At work, do I have the opportunity to do what I do best everyday?
d. In the last seven days, have I received recognition or praise for doing good work?
e. Does my supervisor or someone at work seem to care about me as a person?
f. Is there someone at work who encourages my development?
g. At work, do my opinions seem to count?
h. Does the mission/purpose of my company make me feel my job is important?
i. Are my co-workers committed to doing quality work?
j. Do I have a best friend at work?
k. In the last six months, has someone at work talked to me about my progress?
l. This last year, have I had the opportunity at work to learn and grow?

Some More wisdom in a nutshell1. Know what can be taught, and what requires a natural talent.
2. Set the right outcomes, not steps. Standardize the end but not the means. As long as the means are within the company’s legal boundaries and industry standards,et the employee use his own style to deliver the result or outcome you want.
3. Motivate by focusing on strengths, not weaknesses.
4. Casting is important, if an employee is not performing at excellence, maybe she is not cast in the right role.
5. Every role is noble, respect it enough to hire for talent to match.
6. A manager must excel in the art of the interview. See if the candidate’s recurring patterns of behavior match the role he is to fulfill. Ask open-ended questions and let him talk. Listen for specifics.
7. Find ways to measure, count, and reward outcomes.
8. Spend time with your best people. Give constant feedback. If you can’t spend an hour every quarter talking to an employee, then you shouldn’t be a manager.
9. There are many ways of alleviating a problem or non-talent. Devise a support system, find a complementary partner for him, or an alternative role.
10. Do not promote someone until he reaches his level of incompetence; simply offer bigger rewards within the same range of his work. It is better to have an excellent highly paid waitress or bartender on your team than promote him or her to a poor starting-level bar manager.
11. Some homework to do: Study the best managers in the company and revise training to incorporate what they know

Extracted From
First, Break All The Rules By Marcus Buckingham & Curt Coffman Simon & Schuster

The Principle-Centered Leadership

Ten Tools for Increasing Your Principle-Centered Power

Principle-centered or legitimate power is based on trust, respect and honor, not fear or coercion. Here are ten tools you can use to increase your honor, and therefore your power, as a leader:

Persuasion . The ability to argue strongly and convincingly about your position while maintaining genuine respect for your followers’ opinions.
Patience. Exercising patience over your followers’ shortcomings, and with the achievement of goals.
Gentleness. Towards the feelings and vulnerabilities of your followers.
Teachableness . Being open to learning new things from your followers.
Acceptance. Accepting instead of judging your followers’ mistakes or imperfections.
Kindness. Being sensitive, caring and thoughtful.
Openness. Being open to possibilities.
Compassionate Confrontation. Making corrections with warmth and concern.
Consistency. Sticking to a personal code based on a solid set of values and principles and always acting based on this.
Integrity. Acting only for the good of others, without a desire to take advantage of them.

Trustworthy, and therefore effective, people usually exhibit the following personal characteristics:

They are continuously learning. They read, watch, observe and learn all the time; they are constantly trying to acquire new knowledge and skills.
They are service-oriented. A genuine sense of responsibility toward others is a natural manifestation of being principle-centered.
They radiate positive energy. Principle-centered people are happy and optimistic; they tend to dissipate negative energy and maintain a positive outlook.
They believe in other people. They believe in the unseen potential of other; they don’t prejudge.
They lead balanced lives. They lead well-rounded lives; they are able to establish a fulfilling career and pursue personal interests while maintaining healthy interpersonal relationships with others.
They see life as an adventure. They are not afraid to bust out of their comfort zones in order to try something new, to experience something they have never experienced before; they lead unpredictable, exciting lives.
They are synergistic . They are highly creative; they can come up with synergistic solutions to problems.
They exercise for self-renewal. They develop themselves physically, mentally, emotionally and spiritually.

Ten rules for Being HUMAN

These are the rules, If life is a game .. By Chene alter scott.

1.Take care of your BODY, make peace and accept and honour it
2.Listen and learn from the lessons given as gift /guide by life
3.There are not mistakes only lessons- Grow, Learn to forgive, Be compassionate, ethical and humorous
4.Lessons are regularly repeated until you learn properly, and everything that comes to you is because you project it into the world
5.Learning is never ending. learn to surrender, commit, be humble and be adaptable
6.There is no better than here and now. Avoid longing. Be thankful
7.Everyone and everything is a reflection of yourself. You cannot love or have another with doing the same to you. Shift perspective
9.It is up to you to make up your life. You will only have tools and resources and no help or ready-made guide. Stitch in time saves nine
9.All answers to all your problems is readily available inside you. Look listen and learn to trust your conscience
10.Your will forget all of this at birth and have to relearn and unlearn. Keep in touch with people who remember this truth and help you recall.

Your Road Map for Success , How You CAN Get There From Here By John C. Maxwell

Your Road Map for Success , How You CAN Get There From Here By John C. Maxwell
Everyone has his own specific vocation… that demands fulfilment. Everyone’s task is as unique as his specific opportunity to implement it.
3 Questions ….Identify your purpose by asking:
For what am I searching?
Why was I created?
Do I believe in my potential?”
3 Dreams.
A dream without a positive attitude produces a daydreamer.
A positive attitude without a dream produces a pleasant person who can’t progress.
A dream together with a positive attitude produces a person with unlimited possibilities and potential.
4 steps towards growing out toward your potential:
Concentrate on one main goal.
Concentrate on continual improvement.
Forget the past.
Focus on the future.
4 types of people who trod this earth
The Victim: The victim blames his past for his lack of progress, finding excuses for failing rather than using his opportunities to grow.
The Foot dragger: The foot dragger hates change and is unwilling to do anything to change the present.
The Dreamer: This traveller never puts her plans into action and does not want to take any risks.
The Motivated: This traveller planned yesterday so that she could make the
5 Points to remember
1. Believe in your ability to succeed.
2. Get rid of your pride.
3. Cultivate constructive discontent.
4. Escape from habit.
5. Balance creativity with character.
6 Problem–solving strategies:
Attack the problem, never the person.
Get all the facts. Before you attack the problem, make sure you know what is really going on.
List all your options.
Choose the best solution. Always remember that people are your priority.
Look for the positives in the problem.
Never withhold love. Acknowledge problems but continue to love your family members unconditionally.
6 Qualities Your Goal must have: SMARTW
Specific and stretchable
Measurable and motivating
Achievable and commercially attainable
Time-sensitive and technically feasible
Realistic and reasonable
Written and worldly
7 Signs of Attitude being great
Believe in yourself.
Willingness to see the best in others.
Ability to see opportunity everywhere.
Focus on Solutions.
Desire to Give.
Persistence.
Responsibility for their lives.
10 principles that can help you in your personal growth: 
Choose a life of growth.
Start growing today.
Be Teachable
Focus on Self-Development, not self-fulfilment.
Never stay satisfied with current accomplishments.
Be a Continual Learner.
Concentrate on a Few Major Themes.
Develop a Plan for Growth.
Pay the Price.
Find a way to apply what you learn
10 guidelines to help you change failure from detour to dividend:
Appreciate the value of failure
Don’t take failure personally.
Let failure redirect you.
Keep a sense of humour.
Ask why, not who.
Make failure a learning experience.
Don’t let failure keep you down.
Use failure as a gauge of growth.
See the Big Picture.
Don’t give up.
10 qualities of a potential leader 
Make things happen.
See and seize opportunities.
Influence others.
Add Value.
Attract other leaders.
Equip others.
Provide inspiring ideas.
Possess uncommonly positive attitudes.
Live up to their commitments.
Have loyalty.

Focus for success in Life

Too often we forget OUR LIFE is not a dress rehearsal. This is the real thing and we can and should step up to the Challenge everyday.

The key “Focusing Strategies” that have the potential to lead one to success. are as follows:
1.Habits
2.Focus
3.Goals (seeing the Big Picture)
4.Balance 5.Relationships
6.Confidence
7.Asking for What You Want
8.Persistence
9.Decisive Action
10.Purpose

1.To laugh often and much;
2.To win the respect of intelligent people
3.And affection of children; to earn the
4.Appreciation of honest critics and endure
5.The betrayal of false friends;
6.To appreciate beauty, to find the best in others;
7.To leave the world a bit better, whether by a
8.Healthy child, a garden patch or a
9.Redeemed social condition; to know even
10.One life has breathed easier because you
11.Have lived. This is to have succeeded
Ralph Waldo Emerson

From
The Power of Focus By Jack Canfield, Mark Victor Hansen, and Les Hewitt

Quick Tips to Improve Your Position in Life , Make these ‘wise moves’ in LIFE by George Ludwig

1. One Is a Powerful Number. Even ONE person can achieve great things
2. Any Day Can Be Halloween. Celebrate life every moment
3. Discipline: The Critical Denominator Be Punctual so that the goodies come to you in time
4. Fly Straight to Your Destination- by commitment perserverance and determination
5. Get the Hunger PANG .Have thirst and hunger for Success and happiness. U will find it.
6. He Who Laughs, Lasts! Humour and taking things lightly extends your lifespan
7. The Key to Genius is Out of Box thingking. Be creative . Think laterally.
8. Take the First Step. Break Fear psychosisby simply having enough faith to start first step.
9. Peak Performers Focus on Winning , by correcting mistakes and learning from experience
10.The Rapid Results,come from change in posture, breathing, muscle tension, and tonality.
11.Being honest keeps open the door of trust that is necessary to have healthy relationships
12.Have Action plan, right Attitude, extra-high Activity level, and some outstanding Coaching
13. Go Back to School, but Don’t Forget Your Brain. Wisdom is different from knowledge
14.We are all designed to need frequent refueling of our emotional tanks by family and friends
15.there is always a price we must pay, and mostly that price needs to be paid up front
16. Get in Flow ie life is easy when one faces a clear goal requiring predictable responses
17.True leaders demonstrate integrity by example
18.While actions often speak louder than words, words still have the power to change, improve and even save lives
19. You are Never too Old… to be Bold!
20.No person is inwardly peaceful who does not carve out a little time daily for spiritual practice

Make a Life, Not Just a Living By Dr. Ron Jenson By Broadman & Holman Publishers

Make a Life, Not Just a Living By Dr. Ron Jenson By Broadman & Holman Publishers

Timeless Life Skills That Couldl Maximize Your Real Worth

MAKE THINGS HAPPEN
be a difference-maker, a maximizer, be assertive and proactive in your thoughts and actions

A CIVILIZATION OF VICTIMS
don’t become a civilization of blamers and “victims.” don’t blame our past, our parents, our society, our heritage, our “dysfunctionalities,” , or anything else we can think of for our existing personal problems.

BE PROACTVIE, NOT REACTIVE
Proactive is -pro, meaning “for,” and active, meaning “doing something.” ,we have no control harmful,often resulting in worry,fear and manipulation and you need to have right attitude, right beliefs, and right commitments Reactive people focus on the result. Proactive people focus on the principles.

BE DISCIPLINED, NOT LAZY
Self-discipline is “the ability to regulate conduct by principle and judgement rather than impulse, desire, high-pressure, or social custom.,consciously control your circumstances. ”

ACTION STEPS
How do you view yourself – as victim or victor? What areas of your life are most disciplined? Identify one area in which you can improve..! What habits are holding you back from authentic success?

YOU ARE SIGNIFICANT
Do not waste of human resources. Are the instruments of your life – your talents, skills, and abilities, relationships, the resources you’ve been given – starting to blend into beautiful music, or are they silent?

THE ARCHITECTURE OF A BRAND
Deal with our weaknesses Denying your weaknesses look for opportunities to grow, and you keep adjusting

MAXIMIZER’S CREED
I will take charge of my life and make a difference
I will live my life with a sense of dignity
I will embrace problems as positive opportunities
I will centre my life on universal principles
I will passionately pursue my mission
I will keep all areas of my life in balance
I will put others first and honestly serve them
I will cultivate my character and spirit
I will keep adjusting to needs
I will never, ever, quit

ACCEPT PROBLEMS
Life is either hard and satisfying or easy and unsatisfying. What you make in life depends on the challenges you choose to accept or seek. We tend to dodge our emotions, avoiding the difficulties and substituting anything else that will keep us from our true feelings. You and I were created for joy, and if we miss it, we miss the reason for our existence; Joy’s integrity is compatible with pain wherein only the heart that hurts has a right to joy Be Willing to Take Risks i.e. willing to fail, learn to live on the edge, willing to accept difficulties with maturity, should see risk taking as an opportunity to, be stretched and to grow

BELIEVE THE BEST
As we think, so we act., control your thought patterns by believing :

ACTION STEPS
What is the major problem in your life right now? How are you handling it? Choose joy. Write down how you will respond as you embrace the above problem Choose a person in your life to whom you can be accountable to practice the requisite changes

VERIFY YOUR OWN VALUES
Determine what value is directing your life. Distinguish between principles and values. Decide A value that which is your perception of where you’re going in life. Declare that Your principles are absolutely true in every circumstance. Detour as Your values may change as your understanding of absolutes increases

LEARN THE RIGHT PERSPECTIVE ON ISSUES
Look for the truth. always Demonstrate what is right and wrong, about the ethical and unethical, about the moral, amoral, and immoral. Accept natural law principles that govern the universe and how people should live. Is it legal? Is it balanced? How will it make me feel about myself? Is it right?

TAKE OWNERSHIP OF THE BRAND EXPERIENCE
Did I schedule my principles and philosophy into my daily planner? Did I keep my schedule as I planned? How did I spend my idle time? Where did I spend my money? What did I daydream or dwell upon? Did my values inside match my values outside?

PRINCIPLE DEVELOPMENT
What are the principles with which you want to form the map for your life? Begin to build them into your life as your code of conduct

THE POWER OF A MISSION
Vision of A sense of a mission gives meaning and significant Value to our lives to endure all the problems

HOW DID WE GET OUT OF BALANCE?
Picking out one little thing and trying to know more about it became the most predictable path to newly revalued prizes of prominence and prosperity.

RESULTS OF IMBALANCE
Burnout is “a syndrome of emotional exhaustion, depersonalization, and reduced personal achievements that occurs among individuals who do people work of some kind.”

BALANCE PRIORITIES
Rule your Impulses, The starting point for balancing your priorities is to take charge of your internal drives. Be disciplined., Reorder your priorities, Place your priorities in the proper order. Readjust your schedule, Determine your schedule., Look at your schedule and keep changing it to reflect your reordered priorities.

TEAMWORK
“Zeroing in on Caring for People” is the key to developing intimate relationships and to changing people’s lives How we change others will be in direct proportion to the level of love we put into our relationship with them. Unabashed caring is the essence of “team-ness,” which is fundamental for powerful families, friendships, communities, and entire cultures.

UPLIFT ONE ANOTHER
There are two Greek words, para and kaleo, Para means “alongside” and kaleo means “to call.” It means helping to change another’s attitude so he or she is willing to go back into battle.

NEED ONE ANOTHER
To develop a healthy interdependence through needing one another. Needing people, and not being ashamed to admit it, is very necessary to get ahead.

TRUST ONE ANOTHER
This principle is simply about “believing the best” about people. Trust underscores the need not to develop harmful imaginations about others. Forming preliminary assumptions

WHY IS ENERGIZING OUR INNER LIFE SO CRITICAL?..
Character-centered-ness.. It’s the Source of Our Strength It’s the Basis for Enduring Societies It’s the Secret to our Satisfaction

WHAT DOES FAITH OFFER?
Why do researchers find such positive links among faith, mental health and happiness? Community Commitment Contentment

CONCENTRATE ON BEING
why are we not learning to live from the inside out. We are a culture and society now of people consumed by “having.” Ownership seems to be the king of virtues, no matter what the commodity, and yet we are a society of notoriously unhappy people – lonely, anxious, depressed and dependent

CULTIVATE SPIRITUALITY
It is about our relationship with others including God and we need to develop a way to get into our inner selves, which praying can provide. , meditate on great and time-tested principles, develop a method of expressing our inner system of beliefs, which is roughly what we may call faith.

FRAMING
Framing is developing your overall perspective and sense of parameters about any issues in life. Whenever you face a decision, you need to begin by forming your framework. What’s your frame? What are your guides? What will give stability to any decision you make? It entails four major aspects, which become clearer if you can picture the four sides of a picture frame: your overarching purpose in this situation and in your life, your priorities in this situation and in your life, your principles and guidelines in this situation and in your life, and finally, your peculiarities.

FOCUS
Its ability to keep your eye on your goal and the task at hand, while at the same time being mentally agile in dealing with the various contingencies that come into play. , remain directed and not be interrupted while being aware of your environment.

FLEXING
Flexibility, or mental agility, is the [ability] to change perspective and do the creative thinking necessary to deal with challenges.

FIGHT THE GOOD FIGHT- Kurukshetra of Thoughts
Life is not meant to be a playground where personal ease and satisfaction are the goals and expected results. The real war is for the good of people’s hearts and minds. Forces around us that constantly push us away from what you call “rightness living” and woo us toward narcissistic self-destruction.

BE FAITHFUL TO THE PRINCIPLES
Faithfulness is one of the least revered and most needed qualities in our culture today. To be faithful is to “adhere strictly to the person, cause, or idea to which one is bound; be dutiful and loyal.”

FINISH THE COURSE
he primary skill to develop is perseverance. To persevere is to “persist in or remain constant to a purpose, idea or task in the face of obstacles or discouragement.” Regardless of the circumstance, never ever give up.

FOCUS ON THE FUTURE
Life is about concentrating on the roots and letting the fruit come as a result. Concentrate on building these root principles in your life, keep in mind the future implications of each decision you make.

Survival Is Not Enough,By Seth Godin ,Simon & Schuster, Inc. 2002

Zooming, Evolution, and the Future of Your Company

Change is the new normal.
Charles Darwin’s Theory of Evolution can be applied as a metaphor for businesses.
Only companies that zoom, or learn to adapt and evolve constantly will survive.
Companies that don’t evolve and make change a normal thing are signing up for their own extinction.
Genes take longer to change over time. Memes, or new ideas, spread at a much faster rate than genes.
Zooming is about constant change, for no particular reason, and with no particular goal.
Zooming is less painful. You gradually breed a new kind of species, instead of forcing one to make a big traumatic change.
Zooming is about stretching your limits by adapting to new ideas, opportunities, and challenges without triggering our inherent human change-avoidance reflex.
Zooming is about adapting small changes over time.
You can practice zooming in everyday life: change your office layout, eat in a different restaurant every weekend, listening to a new CD everyday, read a magazine you’ve never read before, or just do something for the first time, as often as possible.
Normal can be an environment where new memes appear on a regular basis.
Companies that zoom do the same thing but try something just a little bit differently each time.

By Seth Godin ,Simon & Schuster, Inc. 2002

Becoming a Person of Influence

How to Positively Impact the Lives of Others

The power to positively change your life and the lives of others depends on the degree of your influence. For John Maxwell, leadership IS influence. Jim Dornan agrees. Without influence, success is impossible. Famous people like Madonna, John Grisham, Mother Teresa, Bill Clinton, Arnold Schwarzenegger, Pablo Picasso and even Adolf Hitler are excellent examples of people with influence.

However, one need not be famous or be in a high-profile position to be a person of influence. Each person, whether he intends it or not, is an influencer. Parents wield influence over their children. Spouses influence each other. Teachers affect the futures of their students. Pastors impact their flocks’ lives. Friends and colleagues you interact with shape your opinions. You influence peers, superiors, and subordinates. As long as you relate with somebody, you are an influencer.

Becoming a person of influence is not an instantaneous process. It takes time, effort, and the practice of certain behaviors. The authors define influence using the following keywords:

Learning these qualities might help in this attepmt.
Integrity,Nurture,Faith,Listen,Understand,Enlarge,Navigate,Connect,Empower,Reproduce,

20 steps to spirituality

1 Do charity regularly, every month, or even daily according to your means, say atleast six paisa per rupee earned
2 Do not depend upon servants. do not engage others for menial service but Provide them gainful employment .Self-reliance is the highest of all virtues
3 Fast on Ekadasi, or once a fortnight live Only on liquid food or just fruits
4 Get by heart some prayer-Slokas, Stotras and repeat them as soon as you sit in the Asana before starting Japa or meditation.
5 Have Japa Mala (rosary), and keep repeating hotly names, NAMA Sangirtan,
6 Have Satsanga.Avoid any evil /helpless habits.Give up bad / unproductive company,
7 Never hurt anybody (Ahimsa Paramo Dharmah). Control anger by love, Kshama (forgiveness) and Daya (compassion).
8 Observe Mouna Vrata (vow of silence) for a couple of hours daily.
9 Practaice Fourfold sadhana: discrimination, dispassion, sixfold virtues and desire for Liberation.
10 Preserve Veerya , It is God in motion or manifestation—Vibhuti. It is the essence of life, thought and intelligence
11 Reduce your wants. Meet only your basic needs.Avoid unnecessary worry. Have simple living and high thinking.Be content. Be not Greedy or selfish.
12 Remember that death is awaiting you at every moment. Never fail to fulfil your duties. Have pure conduct (Sadachara).Do not run after Desires
13 Repeat any Mantra as pure Om or Om Namo Narayanaya, Om Namah Sivaya, according to your taste or inclination, say from 108 to 21,600 times daily.
14 Sit on Padma, Siddha or Sukha Asana for Japa and meditation for half an hour, facing the east or the north. Do Sirshasana and Sarvangasana Pranayamas.etc., regularly.
15 Speak the truth at all cost. Speak a little. Speak sweetly.
16 Study systematically the Gita,Upanishads or Bible, Zend Avesta, the Koran, one hour daily and have Suddha Vichara.
17 Take Sattvic food, Suddha Ahara Give up those things which the mind likes best for a fortnight in a year. Give up salt and sugar for a month.
18 Think of CREATOR and Thank as soon as you wake up and just before you go to sleep. Surrender yourself completely to God (Saranagati).
19 Think of the mistakes you have committed during the course of the day, just before retiring to bed (self-analysis, and work on corrective action Dont brood
20 Wake up and Get up at Brahmamuhurta which is extremely favourable for meditation every day

What Would Buddha Do at Work, Extracts

First recognize that you are responsible for your own future.
Second, recognize that you always have a choice.

Mission statements for your organization and life are key to enlightened work. The mission statement is a compass to guide your priorities and decisions so you do not become lost in day-to-day activities.
Part of the Eightfold Noble Path is choosing Right Livelihood. Do work that helps rather than harms living things.
It is not wise to become too attached to one job or career. Things change, everything is transitory. Find your freedom in that truth.
Do great work, all the time.
Start work before the boss gets in, and leave after she does.
Do not take more than you should. Taking home a pencil or minor office supply is stealing.
You represent your employer, so uphold the company name.
Your self-confidence increases when you know you have done good work. Good results come from healthy self-esteem.
Action always beats inaction. Making mistakes is better than not doing anything at all. If you aren’t making mistakes, it means you are not taking risks and not trying hard enough.
You are a work in progress. You are responsible for your own self-improvement.
Practice yoga or meditation to learn how to focus.
If you have ten things to do and only enough time to finish six things, choose the right six and go home without worrying about the four you had to let go.
There is nothing you can do about the past and you cannot predict the future. The only time that matters is now.
Speak your mind and share your ideas. Do not keep them to yourself.
Under-promise and over-deliver. Keep all commitments.
Talk is cheap. People like to see action, results, and follow-through.
Your internal moral compass will warn you when you are violating your own integrity.
Respect company property like it is your own.
Go about your work quietly and deliberately. There is no need to make public all your efforts. Results will speak for themselves.
There is no single right way to solve a problem. The problem itself is always changing.
Be flexible and learn to live with uncertainty.
Admit you made a mistake. It means you are teachable and humble.
Do your best work. Promotions and perks are only side effects of doing brilliant work.
If you wear self-confidence, it doesn’t matter what you are wearing.
Celebrate the successes of others.
Physical and worldly things like money are necessary for survival but they will not make you happy. The best things in life aren’t things.
There is nothing wrong with personal wealth as long as it is put to good use. Good stewardship of money comes from a sense of integrity. Wealth must be used for your family, employees, and friends. Give to spiritual organizations.
Real happiness comes when we are free from cravings and endless desires.
Treat money like a visitor we respect but we know can be dangerous.
When depressed, the best way to feel better is to do something for others.
Only inferior people need a code of ethics. If you know in your heart what is right and wrong you do not need to be told how to behave.
You don’t need a lot to get by. Work with what you’ve got.
Learn from every opportunity, even if it means taking on a task you don’t want to do. It may be that nobody else can do the job except you at the moment.
Hypocrisy happens when you fool yourself.
Gossip is a waste of time.
Surround yourself with people you admire and respect. When you work with someone better than you, your performance will improve.
You can change.
Make every day productive.
It is healthy to balance work and personal life. This is the Middle Way.
Think for yourself. Push yourself to achieve higher goals.
It’s easier to just follow the pack and be mediocre. Living a life of integrity is hard work.
Wealth and power won’t make you happy. Health, love, and peace of mind will.

Buddha’s tips on effective handling of customers:

Be compassionate. Do not meet his anger with yours.
Be grateful. Thank the customer for bringing the problem to your attention.
Listen. Take notes so the customer will not have to repeat his story to your boss.
Emphasize what you can do for the customer, not what you can’t do.
Get help from a coworker or from your boss.
Explain and educate the customer as you interact.
Commit to what you can do to fix the problem. Always deliver more than you promised.
Thank the customer again for the opportunity he gave you to serve him.
Follow up. Keep to your commitment and do what you said you would do.

Buddha’s Basics on being a good boss or employer:

Assign work employees can manage. Make sure job requirements match the employees’ skills and talents. Keep them challenged by assigning special projects, cross training, or job rotation.
Give employees free food and enough money. Productivity and health are related. Pay them well and care for them, and they will pay you back with good work and loyalty.
Support them in sickness. Provide healthcare for all your employees.
Share the bounty. Profit-sharing and other equitable means of sharing the wealth will let your people know you appreciate their efforts.
Grant leave when appropriate. People are not machines and should not be treated as such. Maternity and paternity leaves, sabbaticals to “recharge the batteries” and special days off for families are very important to increasing productivity. Recharged workers make up for lost time after a refreshing holiday with new ideas, more energy and less stress.

Buddha’s notes on capital:

Never abandon what can still be useful. Repair it. Invest in quality well-made furniture, floors and fixtures.
Select and hire carefully. People must be cultivated for long-term, and not dumped at the first sign of tough times.
Be moderate in consuming resources. Recycle paper. Fly coach instead of first class. Share office spaces and dining spaces.
Real success depends on the virtue and character of leaders. No amount of charm will make up for the lack of confidence people have in you.

Hiring according to Buddha:

Begin inside. Clarify what kind of person you are looking for. Define the character, competence, and culture of your people.
Be methodical. Do your homework by looking at track records and cast the net as wide as possible. Do no limit the search to obvious candidates.
Be clear about tasks and duties the candidate needs to do.
Consider what it takes to be successful in your organization or department. List traits.
Involve other people in the interview process.
Ask behavioral questions. What happened to them in a particular situation in the past and how did they handle it?
Use tests to bring out skills and abilities.
Ask about her other skills.
Be honest about the job, the pay, the hours, and the duties.
A person may pass the interview with flying colors, but may be terrible at the actual job.
Training according to Buddha:

Trainers must not make false promises by oversimplifying the complexity of the business.
Recognize that every person learns differently and at a different pace.
Create an environment where people are challenged, work together to solve problems, and collaborate to achieve the targets.

Conflict resolution:

When someone is provoking divisiveness, try to get that person back in harmony with the larger group.
Go to the person privately and counsel him. Do not humiliate him in front of coworkers.
If that fails after three times, call the group together in a group intervention so the troublemaker can see how his actions affect everyone.
Splintering into factions will hinder productivity. Do not abandon a person, the leader and team must make every effort to help the person mend his ways.
In a crisis, take action immediately. No amount of spin doctoring and damage control can substitute for concrete action.
Turning a floundering

Author : Franz Metcalf & BJ Gallagher Hateley
Publisher : McGraw-Hill 2002

The Eleventh Commandment Sandra Vanderwerwe , Value to Customer

The Eleventh Commandment Sandra Vanderwerwe Wiley 1996 244 pages ISBN 0-471-95823-9

We were not adding value, all these days by we were adding costs. Value only happens in the customer’s space. what customers do to get the results they want, and how corporates respond ADDs value.
Rather than just be more proficient at making and moving more products or services to meet year- end budgets, people (must) learn how to develop and build relationships, which commit customers to do business with them over a lifetime

Bill Gates, quoted from ‘The road ahead, 1995’ on the dangers of complacency: “Death can come swiftly to a market leader, by the time you have lost the positive-feedback cycle it’s often too late to change what you’ve been doing, and all the elements of the negative spiral come into play. It is often difficult to recognise that you are in a crisis and react to it when your business appears perfectly healthy”.
Success can (and does) breed failure. The better the blinder so to speak. Success obscures from our vision the first signs of failure. It can make us complacent and insensitive to danger Better a corporation becomes at doing something the more difficult it is, to do something else
When still being run by an analytic bias, management takes a narrow view of reality. Historic (hard) facts overrule intuitive or creative feelings about market position Only when thinking starts with end-users, and works back into the organisation, can we hope to ‘own’ customers, not just win them over
Good Mission leads to Decisions on resource allocation. Redeployment of people. New product and service innovations. New capability building. With whom to partner. Where and how to generate profit

01. Has integrity – a true sense of purpose – something the corporation intends to do and deliver better than anyone else.
02. Has a distinguishing notion (a good mission can be stated as a story or a slogan), something which makes it unique and gives it a distinctive position in the chosen market/s.
03. Should be meaningful and relevant – and make a tangible difference to personal and/or work lives.
04. Is enduring and extendable, is able to sustain relationships.
05. Communicates easily and memorably – encapsulating both a purpose for the firm and a promise to customers.
06. Is simple (as opposed to simplistic).
07. Is grounded in values with which employees can associate.
08. Is easily translated into specific behaviours – from a good mission, employees should know what to do differently, or what different activities to do.
09. Is distinctive – it is memorable and ‘new/novel’, not only gets people pointed in the same direction, but energised.
10. Is credible but not confining – capturing competencies the corporation either has the potential to quickly acquire.
11. Pulls together resources from various parts of the company”.

Despite everything that’s said about what can be done to drive a corporation to the market place, managing resistance and resistors is a crucial part.
One, resistance is not linked to seniority. Some of the most resistance you will find in the highest places.
Two, linked to this: often the most powerful people are those whose knowledge, feel and experience are most out of touch with new customer logic.
And, following this, three, the people who motivate and drive the corporation forward, and turn ideas, concepts and frameworks into a new corporate way, are to be found everywhere within the organisation”.

Increasingly, customers will be looking for single source (or fewer) suppliers as partners, so as to free themselves to spend time, energy and resources on their own extended core activities Customers couldn’t care less how we are structured, who owns or reports to whom, so long as they get the results they want – delivered when, where and how they want them Instead of telling people what they must do, the new corporation must now tell people what it expects. Instead of telling them how to do things, it must create the context and environment and provide the enablers to help them get on and do what needs to be done

Proposition 1: If things are always routine, we are not learning. Proposition 2: If things are always spontaneous, we are not learning”.

No longer can they simply respond to customer requests and that way improve performance. They must anticipate the possibilities, for and with customers New corporations ask a different set of questions:
1. What will it cost if we don’t do it?
2. What return can we get from customers over their lifetime, if we do it better than anyone else?
3. What will this take?
4. What will this cost?
5. What will we lose if we don’t do it?
6. And what will that cost?”

Wiley 1996 244 pages ISBN 0-471-95823-9

Who Moved My Cheese – Dr. Spencer Johnson 2000 Vermilion UK, Random House Group Ltd.

Wisdom in a Nutshell from Who Moved My Cheese?
• Anticipate change.
• Adapt quickly.
• Enjoy change.
• Be ready to change quickly, again and again.
• Having Cheese makes you happy.
• The more important your Cheese is to you, the more you want to hold on to it.
• If you do not change, you can become extinct.
• Ask yourself “What would I do if I weren’t afraid?”
• Smell the Cheese often so you know when it is getting old.
• Movement in a new direction helps you find New Cheese.
• When you move beyond your fear, you feel free.
• Imagining myself enjoying New Cheese, even before I find it, leads me to it.
• The quicker you let go of old cheese, the sooner you find New Cheese.
• It is safer to search in the maze than remain in a cheeseless situation.
• Old beliefs do not lead you to New Cheese.
• When you see that you can find and enjoy New Cheese, you change course.
• Noticing small changes early helps you adapt to the bigger changes that are to come.
• Read the Handwriting on the Wall
• Change happens. They keep moving the Cheese.
• Move with the Cheese and enjoy it!

“Leaders” by Warren Bennis and Burt Nanus. Published by Harper and Row in 1986, 244 pages. ISBN 0-06-091336-3.

1.Leadership is the pivotal force behind successful organisations and that to create vital and viable organisations, leadership is necessary to help organisations develop a new vision of what they can be, then mobilize the organisation change toward the new vision”.
2.There really is a commitment gap. Leaders have failed to instil vision, meaning and trust in their followers. They have failed to empower
3.Credibility is at a premium these days. Leaders are being scrutinised as never before. Fifty years ago this was not the case
4.Historically leaders have controlled rather than organised, administered repression rather than expression, and held their followers in arrestment rather than in evolution”.
5.As we see it, effective leadership can move organisations from current to future states, create visions of potential opportunities for organisations, instil within employees commitment to change and instil new cultures and strategies in organisations that mobilize and focus energy and resources.
6.They emerge when organisations face new problems and complexities that cannot be solved by unguided evolution. They assume responsibilities for reshaping organisational practices to adapt to environmental changes. They direct organisational changes that build confidence and empower their employees to seek new ways of doing things. They overcome resistance to change by creating visions of the future that evoke confidence in, and mastery of new organisational practices.Vision is the commodity of leaders, and power is their currency
7.Leadership is like the abominable snowman, whose footprints are everywhere but who is nowhere to be seen
8.The problem with many organisations, is that they tend to be overmanaged and underled. They may excel in the ability to handle the daily routine, yet never question whether the routine should be done at all
9.Most leaders embodied these competencies/ human handling skills
10.Strategy 1: Attention through vision., Strategy 2: Meaning through communication. , Strategy 3: Trust through positioning., Strategy 4: The deployment of self through (1) positive self regard, and (2) the ‘Wallenda factor'” – named after Karl Wallenda, the tight-rope walker who would (could?) not consider the possibility of failure.
11.Leadership seems to be the marshalling of skills possessed by a majority but used by a minority.
12.Management of attention through vision is the creating of focus. with an unparalleled concern with outcome.
13.Their visions or intentions are compelling, and pull people towards them. Intensity coupled with commitment is magnetic. These intense personalities do not have to coerce people to pay attention, they are so intent on what they are doing that, like a child absorbed with creating a sand castle in a sandbox, they draw others in”.
14.Leadership is also a transaction between leaders and followers. Neither could exist without the other.
15.Leaders articulate and define what has previously remained implicit or unsaid. They communicate in toto
16.Good ideas are not adopted automatically. They must be driven into practice with courageous patience
17.In order for an organisation to have integrity, it must have an identity – that is, a sense of who it is and what it is to do and also Why and When
18.Positive self regard. which consists of three major components: knowledge of one’s strengths, the capacity to nurture and develop those strengths, and the ability to discern the fit between one’s strengths and weaknesses and the organisation’s needs is a basic requirement for success
19.Our leaders seemed to retain characteristics like : enthusiasm for people; spontaneity; imagination, and an unlimited capacity to learn new behaviour”.
20.Leaders “simply don’t think about failure, don’t even use the word. For the successful leader, failure is a beginning, the springboard to hope
21.Criticism is a frequent by-product of significant actions. Receptivity to criticism is as necessary as it is loathsome. And, the more valid the criticism, the more difficult it is to receive”.
22.The essential thing in organisational leadership is that the leader’s style pulls rather than pushes people on
23.When they took charge of their organisation – leaders paid attention to what was going on; they determined what part of the events at hand would be important for the future of the organisation; they set a new direction, and they concentrated the attention of everyone in the organisation on it
24.The critical point is that a vision articulates a view of a realistic, credible, attractive future for the organisation, a condition that is better in some important ways than what now exists
25.With a vision, the leader provides the all-important bridge from the present to the future of the organisation, along with the mission and values or whatever
26.The manager by contrast, operates on the physical resources of the organisation, on its capital, human skills, raw materials, and technology”.
27.Great leaders often inspire their followers to high levels of achievement by showing them how their work contributes to worthwhile ends.
28.The leader must be a superb listener, particularly to those advocating new or different images of the emerging reality…they are great askers and they do pay attention
29.Vision of future success… are cretaed basically from three sources from which to seek guidance – the past, the present, and alternative images of future possibilities
30.Fail to honour people, they fail to honour you. But the sign of a good leader, who talks little, when his work is done, his aim fulfilled, they will say, ‘this we did for ourselves
31.Trust is the emotional glue that binds followers and leaders together. The accumulation of trust is a measure of the legitimacy of leadership. It cannot be mandated or purchased; it must be earned
32.Strategies that leaders choose to position are .. /1. Reactive. With this approach, the organisation waits for the change and reacts – after the fact./ 2. Change the internal environment. Rather than waiting for change to happen to them, leaders can develop effective forecasting procedures to anticipate change and then ‘proact’ rather than react. / 3. Change the external environment. This approach requires that the organisation anticipating change upon the environment itself to make the change congenial to its needs. /4. Establish a new linkage between the external and internal environments. Using this mechanism, an organisation anticipating change will attempt to establish a new relationship between its internal environments and anticipated external environments.
33.Qualities needed to run an institution are only persistence and self-knowledge; willingness to take risks and accept losses; commitment, consistency, and challenge. But, above all, learning, continuously from reading and experience of oneself and others.
34.Very simply, those who do not learn do not long survive as leaders. Leaders have discovered not just how to learn but how to learn in an organisational context. Distinguish maintenance learning, at which many managers excel, as it is synonymous with stability and normality, and innovative learning which leaders need to move and develop their organisations beyond current, into future positions.
35.A learning organisation places a high value on these experiences because they supply a reality test and permit adjustments without which larger mistakes might be made in the future”.

The above summary has been provided to you compliments of Andrew Gibbons

Laws of Choice – The label and fable

The ‘label’ is the packaging, look, colour, etc. of the product; the ‘fable’ is the feeling that is conveys to the purchaser

(1) THE LAW OF CONGRUENCE: Congruent choice situations have congruent choice vectors. (Think of a Œchoice vector¹ as simply the probabilities of choosing various brands within the competitive frame – that is, the set of all brands being considered.)

(2) THE LAW OF PRIMACY: An individual for whom, at the moment of choice, n brands are tied for first place in brand strength, chooses each of these brand with probability 1/n.

(3) THE LAW OF PERSISTENCE: The effect produced by a message is made up of two components: a transient effect and an intrinsic effect. The transient effect decays rapidly. The intrinsic effect lasts indefinitely.

Based upon these three laws, Marder has designed three specific market research techniques which enable the researcher to determine choice accurately

STEP (Strategy Evaluation Program) – used to determine how the likely market share of a product may differ under alternative branding strategies

VEST (Volume Estimation Test) – method for estimating the likely market penetration of new or repositioned products based upon the ownership of items in other product categories that are not substitutable for one another

SUMM (Single Unit Marketing Model) -a procedure to estimate the attractiveness of various product attributes, and their contribution to overall brand choice on the part of an individual. A set of mutually exclusive product attributes (that are meaningful when considering the type of product being assessed) are listed, with various categories within each identified.

On the average, a price increase of 10 percent will produce a share decrease of around nine percent, but there is a great deal of variability in this result. One time in five the loss will be much larger, and one time in five there will be no loss at all.
A name is worth money. For durables, a good name may permit charging as much as twenty percent more for the brand, on the average; in some cases, as much as fifty percent more. It can also be of comparable value for consumables, but only rarely.
A brand’s future is built on its past. It is easier to give a brand the right image in the first place than to change a wrong image once it has taken hold

From
The Laws of Choice – Predicting Customer Behavior by Eric Marder The Free Press,

Emotional wisdom

Emotional wisdom, reflects itself in the way people relate to others. In the case of our ninety leaders, they used five key skills:
1. The ability to accept people as they are, not as you would like them to be.
2. The capacity to approach relationships and problems in terms of present rather than the past.
3. The ability to treat those who are close to you with the same courteous attention that you extend to strangers and casual acquaintances.
4. The ability to trust others, even if the risk seems great.
5. The ability to do without constant approval and recognition from others.

The Leader’s Seven Essential Behaviors

The Discipline of Getting Things Done By Larry Bossidy and Ram Charan

Know Your People and Your Business.
Insist on Realism.
Set Clear Goals and Priorities.
Follow Through.
Reward the Doers.
Expand People’s Capabilities through Coaching.
Know Yourself.

Set the targets: Keep your targets realistic. Base them on track records and histories.
Develop action and contingency plans: Study the possible outcomes that might leave the company most vulnerable and base your contingency plan on that. In other words, plan for the worst.
Get agreement and closure from all participants: Communicate agreed-upon goals to the people concerned after the meeting, to reiterate your expectations and what they promised to deliver

Gung Ho! By Ken Blanchard and Sheldon Bowles Harper Collins Business

From a classic story about a plant called Walton Works #2 .Based on three core ideas: work must be seen as important, workers must be in control of their own production, and managers must cheer workers on
Wisdom in a Nutshell from The Spirit of the Squirrel:

First, the work has to be understood as important.
Second, it has to lead to a well-understood and shared goal
Third, values have to guide all plans, decisions, and actions.

Two types of goals: Goals are set. Values are lived.
Result goals – Statements set out where we want to be, whether in terms of units finished, shipped, or accounts collected.
Value goals – Statements that set the impact we want to have on the lives of our team members, our customers, our suppliers, and our community.
The Spirit of the Squirrel

Worthwhile Work -Knowing we make the world a better place.

It’s the understanding, not the work.
It’s how the work helps others, not units dealt with.
Result: self-esteem – an emotion whose power ranks right up there with love and hate
Everyone works toward a shared goal.

The Way of the Beaver -In Control of Achieving the Goal

The Way of the Beaver describes the individual’s relationship to the organization, from two sides. The first side was the individual taking charge, while the other was the organization allowing and encouraging individuals to do so. Peggy learned these key insights while observing beavers at work in the pond behind Andy’s cabin. The beavers respected each other. They left branches laid by other beavers where they were. People in an organization need to emulate how beavers respect each other and do not rip apart others’ hard work.

The Gift of the Goose -Cheering Each Other On-Enthusiasm.

At the finishing department, a loudspeaker would announce “Shipping M317 at 100, on time for $12,750”, and a loud cheer from the workers would go up. It was a very specific and public congratulations to note that job order M317 was shipped on time, was 100% perfect, and the plant took in $12,750 of revenue.

You need A playing field with clearly marked territory
Your attitude will reflect on everyone else
It is not honest hard work if you are enjoying it

FISH! : Wisdom in a nutshell from the Pike Place Fish Market

1.Have the courage to change.
2.Never fear the risk of failure. The risk of doing nothing is greater than the risk of acting.
3.Each of us is an artist. Everyday we have a choice to create each day like a work of art. The reason you were born was to leave your own indelible mark on the world. Respect your creative urges. Have faith in yourself. Your choices are as authentic as you are.
4.Never stop learning and growing.
5.You have within yourself more resources of energy, talent, and strength than you think.
6.Concrete steps to take: Call a meeting and speak from the heart, find a message that communicates choosing your attitude in a way that everyone will understand and personalize. Provide motivation, and persist with faith.
==
1.LIFE IS TOO PRECIOUS TO BE PASSING THROUGH TO RETIREMENT.
2.FIND WAYS TO LET YOUR STAFF DISCOVER THE FISH PHILOSOPHY FOR THEMSELVES.
3.THINGS WON’T GET BETTER UNTIL WE CHOOSE TO MAKE THINGS BETTER.
==
1.Choose your attitude. There is always a choice about the way you do your work, even if there is no choice about the work itself.
2.Play! You can be serious about your work without taking yourself too seriously.
3.Make someone’s day. Create great memories. The playful way we do our work allows us to find creative ways to engage our customers.
4. Meaning is something you build into your life. You build it out of your own past, out of your affections and loyalties, out of the experience of humankind as it is passed on to you, out of your own talent and understanding, out of the things you believe in, out of the things and people you love, out of the values for which you are willing to sacrifice something. The ingredients are there.
5.As you enter this place of work please choose to make today a great day. Your colleagues, customers, team members, and you yourself will be thankful
6.Be present. Focus on the customer in front of you and be tuned in to opportunities to be there for people.

Don’t Sweat the Small Stuff at Work Richard Carlson, Ph.D.Hyperion, 1999

1. Dare to Be Happy.
2. Become Less Controlling.
3. Eliminate the Rat Race Mentality.
4. Don’t Dramatize the Deadlines.
6. Avoid Corporate Bragging.
7. Make the Best of Those Boring Meetings.
8. Stop Anticipating Tiredness.
9. Don’t Sweat the Bureaucracy.
10. Remember the Phrase, “Being Dead Is Bad for Business.”
11. Make the Best of Corporate Travel.
12. Light a Candle Instead of Cursing the Darkness.
13. Join My New Club, “TGIT”
14. Don’t Sweat the Demanding Boss.
15. Remember to Acknowledge.
16. Don’t Keep People Waiting.
17. Create a Bridge Between Your Spirituality and Your Work.
18. Brighten Up Your Working Environment.
19. Take Your Breaks.
20. Don’t Take the 20/80 Rule Personally.
21. Make a List of Your Personal Priorities.
22. Use Effective Listening as a Stress-Reducing Tool.
23. Make Friends with Your Receptionist.
24. Remember the Motto, “You Catch More Flies with Honey.”
25. Avoid the Phrase, “I Have to Go to Work.”
26. Be Aware of the Potentially Stressful Effects of Your Promises.
27. Examine Your Rituals and Habits (and Be Willing to Change Some of Them).
28. Stay Focused in the Now.
29. Be Careful What You Ask For.
30. Absorb the Speed Bumps of Your Day.
31. Have a Favorite Business Charity.
32. Never, Ever Backstab.
33. Accept the Fact That, Every Once in a While, You’re Going to Have a Really Bad Day.
34. Recognize Patterns of Behavior.
35. Lower Your Expectations.
36. Pat Yourself on the Back.
37. Become Less Self-Absorbed.
38. Don’t Be Trapped by Golden Handcuffs.
39. Get Really Comfortable Using Voice Mail.
40. Stop Wishing You Were Somewhere Else.
41. Ask Yourself the Question, “Am I Making the Absolute Best of This Moment?”
42. Stop Scrambling.
43. Become Aware of Your Wisdom.
44. Realize the Power of Rapport.
45. Recover Quickly.
46. Encourage Company Stress-Busters.
47. Give Up Your Fear of Speaking to Groups.
48. Avoid Comments that Are Likely to Lead to Gossip or Unwanted Chatter.
49. See Beyond the Roles.
50. Avoid the Tendency to Put a Cost on Personal Things.
51. When You Solicit Advice, Consider Taking It.
52. Take Advantage of Your Commute.
53. Let Go of Battles that Cannot Be Won.
54. Think of Stress and Frustration as Distractions to Your Success.
55. Accept the Fact that There’s Almost Always Going to Be Someone Mad at You.
56. Don’t Let Your Own Thoughts Stress You Out.
57. Make Allowances for Incompetence.
58. Don’t Be Too Quick to Comment.
59. Let Go of “Personality Clashes.”
60. Don’t Get Stressed by the Predictable.
61. Stop Procrastinating.
62. Confront Gently.
63. Remember the Three R’s.
64. Get Out of the Grumble Mode.
65. Get It Over With.
66. Don’t live in an Imagined Future.
67. Make Someone Else Feel Good.
68. Compete from the Heart.
69. Back Off When You Don’t Know What to Do.
70. Admit that It’s Your Choice.
71. Before Becoming Defensive, Take Note of What Is Being Said.
72. Complete As Many Tasks as Possible.
73. Spend Ten Minutes a Day Doing Absolutely Nothing.
74. Learn to Delegate.
75. Strengthen Your Presence.
76. Learn to Say No without Guilt.
77. Take Your Next Vacation at Home.
78. Don’t Let Negative Coworkers Get You Down.
79. Make the Best of a “Noncreative” Position.
80. Stay Close to Your Center.
81. Forgive Yourself, You’re Human.
82. Put Your Mind in Neutral.
83. Marvel at How Often Things Go Right.
84. Make Peace with Chaos.
85. Prevent Burnout.
86. Experience a Magical Transformation.
87. Avoid “If Only, Then” Thinking.
88. Eliminate the Worry Factor.
89. Ask for What You Want, But Don’t Insist on Getting It.
90. Remember the Whole Story.
91. Tap into Your Secret Stress-Buster.
92. Speak to Others with Love and Respect.
93. Don’t Go There.
94. Remember to Appreciate the People You Work With.
95. Don’t Sweat Your Critics.
96. Reduce Your Self-Induced Stress.
97. Become Aware of the Thought Factor.
98. Ease Off Your Ego.
99. Remember, Small Stuff Happens.
100. Don’t Live for Retirement.

Solving the Stock puzzle

1.Is the company’s current quarterly earnings per share up at least 25%?
2.Are the percentage increases in profits accelerating compared to recent quarters?
3.Does it have six to twelve quarters of significant earnings increases up 50%, 100%, even 200% or more?
4.Is the next quarter’s consensus earnings estimate up a worthwhile amount?
5.Have earnings in the past few quarters been higher than expected?
6.If it’s a growth stock, is each of the last 3 years of earnings up an average of 25% or more per year?
7.Is the company’s Earnings Per Share Rating 80 or higher?
8.If it’s a turnaround stock, does it have two quarters of strong earnings increases or one quarter that is up so much that the 12 months earnings per share are back to their old peak?
9.If 2 or more quarters have turned up, are the trailing 12-month earnings near or above the peak of the prior couple of years?
10.How much are the consensus earnings estimates up for the next 2 years?
11.Does the company have six to twelve quarters of strong sales growth?
12.Has that growth rate accelerated in recent quarters?
13.Is the current quarter’s after-tax profit margin at or close to its peak?
14.Has there been a general trend of profit-margin improvement over many quarters?
15.Are the company’s margins among the best in its industry?
16.Is the annual pre-tax profit margin 18% or more? (For retailers it’s alright to have lower margins)
17.Is the return on equity 20% to 505 or more and is its ROE among the very best in its industry?
18.Is its Sales+ Profit Margins + ROE Rating an A or B? That would place it among the top 40% of all stocks in terms of sales growth, pre-tax and after-tax profit margins, and return on equity.
19.Does the company’s management own the stock?
20.Is the stock in a quality price range? Quality comes at 16$ to 150$ for Nasdaq stocks and 20$ and above for NYSE stocks. Leaders like Cisco Systems, Wal-Mart, Microsoft, PeopleSoft and Amgen broke out of their beginning chart bases many years ago between 30$ and 50$ per share – before they had giant price advances. Price is a basic reflection of quality.
21.Is the stock part of a historically winning industry group such as retail, computers, technology, drug and health care, or leisure and entertainment?
22.Is it in one of the Top 5 groups? Check the “52-Week Highs and Lows” feature on the Industry Groups page for the top 5 performing groups.
23.Do Investor’s Business Daily’s small index charts on the Industry Groups page show the current market favors big-cap or small-cap stocks? Go with the flow and do not fight current market trends.]
24.What broad economic sector is the market favoring? Consumer or high-tech? Growth or cyclical? Defensive (food, utilities)? New or older more established companies?
25.Does the company’s product save money, solve a problem, or save time with new technology?
26.Is it a new drug or medical technique?
27.Is it widely needed or liked?
28.Is it a product that encourages repeat sales?
29.Is the company’s backlog of unfilled orders expanding?
30.At what percent capacity is the company operating?
31.What is the company’s expected rate of future expansion?
32.Have one or two of the smarter, better-performing mutual funds bought the stock recently? Better institutions do extensive research before buying.
33.Do you really understand and believe in the company’s business? Have you seen or used its product or service?
34.Potential winners will have strong earnings and sales growth, increasing profit margins and high return on equity (17% or more) and will be part of a leading industry group.
35.Investor’s Business Daily’s proprietary data and the IBD SmartSelect Corporate Ratings will help you pick winning stocks.
36.Check Daily Graphs Online to spot which of your prospects are forming a sound pattern and are under accumulation or professional buying. They must be near a proper buy point.
37.Analyze the week-by-week price and volume action. Write down the price at which you will begin buying the stock. After your initial purchase, identify a price area (maybe when it goes up 2.5 to 3%) at which you will add a small amount as a follow-up buy if it continues to perform well.
38.If the stock drops 8% below your exact initial buy point, protect yourself against a possible larger loss by selling at the current market price.
39.You want an increase of 50% or more in trading volume on the day you begin buying with the stock breaking out of a sound base.
40.Is the chart pattern a “cup with a handle”, “double bottom” or “flat base”? If it is not any of these, it may be faulty and failure-prone.
41.Is its Relative Price Strength Rating 80 or more? Is the relative strength line on the chart in a definite uptrend?
42.Keep adding to your best-performing stocks and reduce or sell your worst performing ones.
43.Check a long-term monthly chart to see if stock is also emerging out of a long-term base over a number of years.

The One Minute Manager : Kenneth Blanchard, Spencer Johnson

Despite its age, the method is simple -you can read it in half an hour- yet extremely powerful. First, define the behaviors or results you want. then let your reports go out and perform. During the performance, you offer reinforcement in two forms, positive or negative. Catch someone doing good, you give them a One Minute Praising ,Catch a report doing something bad, you give them a One Minute Reprimand . They are simple and very effective. Once you know where you want people to go, the behavior shaping methods presented in this book will likely get your team there, and quickly

It’s all about your team /Mr K. Nanda Kumar, President & CEO, SunTec

It’s all about your team Mr K. Nanda Kumar, President & CEO, SunTec
The fish rots from the head’. This best describes how important leadership is.

A leader at every step exudes positive energy. A true leader has this magnificent obsession about creating a compelling future.
A leader imbibes in his team the vision of an organisation, he will make the team dream this vision, live it, breathe it, feel it in their blood, and finally achieve it.

Leadership should be by consent, not by command. A leader, who wishes to drive his team, big or small, forward, should volunteer to get behind the wheels first. Back-seat driving is dangerous, and the corporate world is no exception.
A successful leader understands that people come first. He needs to let his team win and not hog the limelight. He is mature enough to understand that when his team wins, he wins.

Evolutionary leaders create and sustain an intention in the design and development of the enterprise. Such leaders are not born; they are made.
The supreme quality for leadership is integrity, impeccable code of conduct and selfless service to the team. Be it a Lombardi or Belichick in football field or Gandhiji or Churchill in politics, all lived by their people.

A leader changes before he has to! A true leader not just accepts change but drives and manages it in his team once he is convinced about its purpose. A leader is a facilitator, a manager, a guide and a mentor, all rolled into one.
Creating, communicating and completing (executing) a business strategy in pursuit of an organisation’s vision are at the core of leadership.

Establishing a strategic direction, with the ability to get people onboard, ensuring the strategy is followed, making course corrections if needed, and ensuring integration among business units are vital leadership traits.
There is no easy recipe for being a leader. If only I had one! But at the core of leadership I believe is a passion for people, a passion to see your team win the right way.